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Brand Manager in Portland, OR

Brand Manager Job Description

Brand managers plan, develop and implement brand strategies and marketing programs for a particular business or product. They are responsible for providing branding direction, developing and executing brand marketing programs, and ensuring brand consistency across channels. This position requires strong communication, leadership, team-building and analytical skills.

Typical brand manager duties:

Reviewing market research to anticipate competitive and industry trends, and translating consumer attitudes into new branding directionsCoordinating sales, pricing, product supply and product development to meet strategic objectivesConsulting with design and development teams about market requirements and product features

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Salary for Brand Manager in Portland, OR
90440 - 129360
Low
90440
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
108080
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
129360
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 190960 228760 278600 Vice President of Marketing 165480 194320 222040 Marketing Director 121800 148120 184240 Product Manager 103880 133560 155960 Product Marketing Manager 100520 126560 153440 Marketing Manager 101080 120960 142800 Marketing Coordinator 56280 69720 84840 Project Manager 77840 92400 112000 Customer Experience Marketing Manager 66920 84000 100520 Market Researcher 66080 82040 100800 Media Director 108640 131320 153440 Media Buyer 68880 79520 96600 Media Planner 67480 78400 94080 Communications Manager 87080 102200 117600 Communications Specialist 61040 71960 87360 Event Manager 62720 77000 94640 Event Coordinator 49280 57120 66920

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.