CFO Social Media Activity

By March 28, 2018 at 5:47pm

CFO SOCIAL MEDIA ACTIVITY

How active CFOs are on social media

Very active 16%
Somewhat active 61%
Not at all active 23%

The most popular platforms for CFOs*

Facebook 88%
LinkedIn 57%
Twitter 46%
Instagram 44%
YouTube 42%
Snapchat 27%
Pinterest 24%
Reddit 16%

How CFOs have benefitted professionally from social media activities*

Connecting with contacts 66%
Expanding their network 64%
Identifying new business opportunities 54%
Staying on top of professional or industry trends 54%
Gaining market intelligence for their company 54%

Source: Robert Half Management Resources survey of more than 2,200 CFOs in the United States

*Based on responses of CFOs who said they are very or somewhat active on social media; multiple responses were allowed

© 2018 Robert Half Management Resources. An Equal Opportunity Employer M/F/Disability/Veterans.

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