We are looking for a skilled Digital Marketing Analyst to join our team in Conshohocken, Pennsylvania. This Contract to permanent position is ideal for someone with a strong technical background in digital analytics and a passion for optimizing data tracking and reporting processes. You will play a pivotal role in ensuring accurate and efficient analytics implementation across a variety of websites, collaborating closely with cross-functional teams to meet business objectives.<br><br>Responsibilities:<br>• Oversee the implementation and management of website tagging using Google Tag Manager, ensuring accurate tracking of pageviews, events, and conversions.<br>• Develop and maintain custom tags, variables, and JavaScript configurations to support advanced tracking requirements.<br>• Configure and manage Google Analytics 4 properties, including custom definitions, channel groupings, and audience segmentation.<br>• Implement tracking solutions for embedded video players, form submissions, and other interactive website elements.<br>• Perform regular quality assurance audits to validate tagging accuracy and resolve any discrepancies.<br>• Create and maintain comprehensive documentation of website interactions, tag setups, and audit logs for consistency and future reference.<br>• Ensure compliance with data privacy regulations by configuring cookie consent platforms such as OneTrust or Google Consent Mode.<br>• Collaborate with development, marketing, and account teams to align tracking strategies with business goals.<br>• Support cross-domain tracking and server-side tagging setups for enhanced data collection.<br>• Assist in integrating tags with advertising platforms like Google Ads to optimize campaign performance.
We are looking for an experienced Data Analyst to join our team on a long-term contract basis in Wilmington, Delaware. In this role, you will play a pivotal part in designing and developing software solutions for both desktop and web applications. You will collaborate closely with business stakeholders to understand and document requirements, ensuring the delivery of robust and effective reporting and application solutions.<br><br>Responsibilities:<br>• Design and implement front-end and back-end software for complex desktop and web applications.<br>• Collaborate with business users and management to identify, analyze, and document application and reporting requirements.<br>• Develop stable and efficient solutions for Power BI reporting and application development projects.<br>• Manage all stages of the software development lifecycle, including requirements gathering, design, coding, testing, deployment, and ongoing support.<br>• Utilize best practices in software development and explore innovative solutions to meet business objectives.<br>• Optimize database objects and ensure efficient data handling and retrieval.<br>• Apply Agile methodologies to project management and software development tasks.<br>• Create and maintain comprehensive documentation for business requirements and application designs.<br>• Work independently and as part of a team to deliver high-quality results.<br>• Support scheduled updates and releases with a focus on system stability and performance.
We are looking for an experienced Data Analyst to support healthcare initiatives in Philadelphia, Pennsylvania. This is a long-term contract position that requires strong analytical skills and a focus on fraud detection and prevention. The ideal candidate will leverage data-driven insights to enhance decision-making and ensure the integrity of healthcare operations.<br><br>Responsibilities:<br>• Conduct detailed data analyses to identify patterns of suspected fraud and anomalies in healthcare systems.<br>• Develop and implement fraud detection models using advanced analytics tools and techniques.<br>• Collaborate with cross-functional teams to investigate potential fraudulent activities and propose actionable solutions.<br>• Utilize platforms such as Epics and Chartmaxx to extract and analyze data effectively.<br>• Generate comprehensive reports and dashboards to present findings and support decision-making.<br>• Monitor ongoing healthcare operations to ensure compliance with anti-fraud protocols.<br>• Optimize data workflows and processes to enhance efficiency and accuracy.<br>• Stay updated on industry trends and best practices in fraud analytics and healthcare data analysis.<br>• Provide recommendations to improve system integrity and prevent future fraudulent activities.
<p>We are looking for an innovative Marketing Manager to join our client in the Lansdale, PA area. This role is ideal for a strategic thinker with experience in B2B marketing and a strong background in brand positioning within the manufacturing industry. You will oversee the development and execution of marketing strategies to enhance brand visibility and drive measurable business growth. Candidates must have B2B Manufacturing industry experience to be considered.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive B2B marketing strategies tailored to the manufacturing industry.</p><p>• Manage and optimize digital marketing campaigns, including paid social media, Google Ads, and email marketing initiatives.</p><p>• Oversee brand positioning efforts to strengthen market presence and align with company objectives.</p><p>• Utilize HubSpot and other marketing platforms to manage campaigns and analyze performance metrics.</p><p>• Conduct in-depth market research to identify trends and opportunities for business growth.</p><p>• Collaborate with cross-functional teams to ensure consistent messaging across all marketing channels.</p><p>• Monitor and refine strategies using Google Analytics and other tools to improve campaign effectiveness.</p><p>• Create engaging content that resonates with target audiences and supports lead generation.</p><p>• Establish and maintain strong relationships with industry partners and stakeholders.</p><p>• Track and report on the success of marketing initiatives to inform future strategies.</p>