We are looking for an experienced Marketing/Communications Manager to lead dynamic marketing strategies and enhance brand visibility. This role requires a creative, detail-oriented individual with expertise in crafting compelling campaigns, managing communication channels, and driving audience engagement. Join us in Plymouth Meeting, Pennsylvania, to make an impact with your innovative ideas and leadership skills.<br><br>Responsibilities:<br>• Develop and implement marketing campaigns across various channels, including email, social media, and digital platforms.<br>• Oversee the creation and distribution of engaging content tailored to target audiences.<br>• Manage social media accounts, ensuring consistent branding and audience growth.<br>• Collaborate with internal teams to align marketing strategies with business objectives.<br>• Analyze campaign performance and provide insights to improve future initiatives.<br>• Create and edit compelling copy for advertisements, newsletters, and other marketing materials.<br>• Lead the planning and execution of communication strategies to enhance brand reputation.<br>• Stay updated on industry trends and incorporate best practices into marketing efforts.<br>• Build and maintain relationships with stakeholders and external partners.<br>• Coordinate with designers and other team members to produce high-quality marketing assets.
We are looking for an experienced Marketing and Communications Manager to lead the development and execution of comprehensive marketing strategies. This role is pivotal in driving brand growth, enhancing customer engagement, and managing promotional efforts across digital, product, and social platforms. You will oversee a team and collaborate with external partners to ensure impactful marketing initiatives.<br><br>Responsibilities:<br>• Develop and implement marketing strategies that align with the company’s growth objectives and vision.<br>• Identify and prioritize high-performing marketing channels to boost brand visibility and revenue.<br>• Lead product marketing efforts, including launch planning, messaging, and promotional campaigns.<br>• Collaborate with internal teams and external partners to execute go-to-market strategies effectively.<br>• Oversee social media strategies and daily operations, ensuring alignment with broader marketing goals.<br>• Build relationships with influencers, affiliates, and brand ambassadors to amplify brand storytelling.<br>• Manage digital marketing vendors and track performance metrics to refine strategies.<br>• Maintain a marketing calendar and coordinate cross-functional campaigns to ensure seamless execution.<br>• Analyze marketing performance data to inform future initiatives and optimize results.<br>• Ensure consistent brand representation across all platforms and customer touchpoints.
We are looking for an experienced Media Director to lead strategic media planning and execution within the pharmaceutical industry. This role emphasizes developing targeted media strategies for healthcare professionals while ensuring compliance with industry standards. As a long-term contract position, this opportunity is ideal for a candidate with expertise in omnichannel media planning, agency management, and performance optimization.<br><br>Responsibilities:<br>• Develop and implement comprehensive media strategies across multiple pharmaceutical brands and therapeutic areas.<br>• Translate brand objectives into impactful media plans designed to drive engagement and measurable results.<br>• Collaborate with brand teams to ensure media strategies align with overarching marketing and commercial goals.<br>• Lead annual brand planning initiatives, including launch readiness and lifecycle management, integrating media strategies into broader brand objectives.<br>• Manage relationships with external media agencies, overseeing strategic alignment, execution quality, and budget adherence.<br>• Conduct agency briefings, performance evaluations, and negotiate contracts to enhance collaboration and efficiency.<br>• Monitor campaign performance metrics, optimizing strategies based on key indicators such as reach, engagement, and prescription lift.<br>• Partner with analytics teams to generate actionable insights and improve targeting strategies.<br>• Stay informed on emerging media trends, technological advancements, and compliance requirements within the pharmaceutical sector.<br>• Work closely with internal stakeholders, including medical, legal, and analytics teams, to present media strategies and campaign updates.
<p>Our client is seeking a Social Media Coordinator with prior <em>healthcare</em> industry experience to manage day‑to‑day content, scheduling, and community engagement during a maternity leave period.</p><p> </p><p><strong>Key Responsibilities:</strong></p><ul><li>Own social media scheduling across platforms (Instagram, Facebook, LinkedIn, TikTok, etc.) using established tools and calendars.</li><li>Create, edit, and publish daily content aligned with brand guidelines and healthcare compliance standards.</li><li>Monitor engagement, respond to community inquiries, and escalate sensitive healthcare‑related questions as needed.</li><li>Partner with internal stakeholders for timely approvals, content updates, and campaign coordination.</li><li>Track performance metrics and provide weekly reporting.</li></ul><p><br></p>
<p>We’re seeking an experienced <strong>Senior Media Planner/Strategist</strong> to support campaign planning and execution with a Pharma client in Philadelphia. This role will manage media activities from partner vetting through launch, ensuring campaigns meet compliance requirements, perform effectively, and align with overall brand strategy. The ideal candidate brings deep healthcare media expertise and thrives in a fast‑paced, highly regulated environment.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Lead end‑to‑end media planning for <strong>DTC and HCP campaigns</strong> across oncology brands.</li><li>Develop <strong>RFPs</strong>, build tactical media plans, and support vendor evaluation and presentations.</li><li>Provide strategic input on <strong>channel mix</strong>, partner selection, and initial budget allocations.</li><li>Oversee <strong>media partner onboarding</strong>, campaign setup, performance monitoring, and optimization.</li><li>Coordinate with internal teams and external partners on campaign launches, reporting, and in‑flight adjustments.</li><li>Maintain media <strong>flowcharts</strong>, manage creation of traffic workbooks, and track creative assets.</li><li>Execute technical deliverables, including <strong>creative specs, brand safety requirements, and ad verification setup</strong>.</li><li>Ensure all campaigns adhere to <strong>pharma regulations</strong> and internal compliance standards.</li><li>Assist with partner negotiations and maintain strong agency/vendor relationships.</li></ul><p><br></p>