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9 results for Marketing Director in Westborough, MA

Marketing Specialist

Burlington, MA
onsite
Contract / Temporary to Hire
35 - 40 USD / Hourly
Robert Half is seeking a Marketing Specialist to support day-to-day digital marketing and ecommerce operations during a transitional period. This contract detail oriented will help execute email marketing campaigns, maintain website merchandising, support promotional activity, manage social media publishing, coordinate with external agency partners, and keep marketing assets and calendars organized to ensure seamless business continuity. Responsibilities: <ul><li>Execute weekly email marketing campaigns for both B2C and B2B audiences in Klaviyo, including building emails, scheduling sends, and following an established campaign calendar </li><li>Maintain website merchandising in Shopify by updating homepage content, collection pages, and product placement based on promotions, seasonal priorities, and inventory needs </li><li>Partner with internal stakeholders and external agencies to implement website and marketing updates as directed </li><li>Support promotional campaigns by setting up discount codes, banners, and email pushes while ensuring alignment across site and email channels </li><li>Track and report basic performance metrics across email, ecommerce, and social media channels, and flag issues or anomalies as needed </li><li>Manage day-to-day content needs, including uploading and organizing product and lifestyle assets, making light edits, and coordinating with internal or external partners </li><li>Oversee social media execution by posting to feeds and stories, monitoring direct messages and comments, and maintaining a consistent brand presence</li><li>Serve as a point of contact for third-party partners to help execute defined website or marketing tasks </li><li>Keep marketing calendars, campaign assets, and workflows organized to support operational continuity during the interim period</li></ul>
2026-04-21T00:00:00Z

Marketing Coordinator

Boston, MA
remote
Temporary
25 - 28 USD / Hourly
Robert Half’s marketing & creative is seeking a Marketing Coordinator for a 7‑month contract opportunity in the Greater Boston area. This is a remote, 35 – 40 hour-per-week opportunity; candidates must be willing and able to work eastern (ET) hours. The Marketing Coordinator will support ongoing marketing initiatives, sales enablement efforts, and the development of compliant, customer‑facing content for a highly regulated organization. This role is ideal for a detail‑oriented marketer who can balance accuracy, collaboration, and light creative execution in a fast‑paced environment. Key Responsibilities<ul><li>Support cross‑channel marketing initiatives by managing timelines, deliverables, and approvals during high‑volume work periods</li><li>Coordinate marketing requests, workflows, and asset reviews </li><li>Develop, edit, and maintain regulated marketing content</li><li>Partner with internal stakeholders to create and update materials that support client‑facing teams</li><li>Assist with the creation, coordination, and trafficking of digital and creative assets</li><li>Ensure all materials meet compliance requirements, regulatory standards, and internal brand guidelines</li><li>Collaborate cross‑functionally with marketing, compliance, sales, and project management teams</li></ul>
2026-04-14T00:00:00Z

Head of Marketing

Canton, MA
onsite
Permanent
150000 - 175000 USD / Yearly
Head of Marketing with 10+ years of B2B experience needed for a full-time, hybrid flexible position in Greater Boston. Must have 5+ years of experience in a leadership position so prior people management/development experience is required. Must have strong expertise across demand gen and lead gen, keep knowledge of modern marketing channels, and experience managing modern tech stacks including automation, analytics, and AI tools. Experience in the meetings, events, and destination management spaces is preferred. Hubspot and Salesforce experience required. Salary is 150-175K. The Head of Marketing, reporting to the CEO, is a strategic leader responsible for developing and executing the company’s marketing strategy, driving demand generation, and building brand awareness. This player-coach role leads and mentors the marketing team, oversees operations across paid, owned, and earned channels, and ensures strong execution of marketing campaigns. Key responsibilities include:<ul><li>Setting and aligning marketing strategies with business goals and supporting quarterly planning.</li><li>Overseeing the marketing budget, vendor management, and ROI analysis.</li><li>Leading demand generation initiatives, optimizing lead journeys, and collaborating closely with Sales to drive pipeline growth.</li><li>Managing strategies for website performance, SEO, and conversion optimization.</li><li>Directing marketing operations and analytics across platforms such as HubSpot and Salesforce, and leveraging data and insights for continuous improvement.</li><li>Overseeing content, creative, and brand strategy to ensure consistency and quality across all channels and materials.</li><li>Leading PR, partnerships, and experiential marketing efforts, including trade shows and post-event analysis.</li><li>Implementing AI-enabled solutions to enhance campaign speed, consistency, and effectiveness while protecting brand integrity.</li></ul>
2026-03-27T00:00:00Z

Marketing Event Coordinator

Peabody, MA
onsite
Permanent
70000 - 75000 USD / Yearly
Marketing Event Coordinator with 2+ years of relevant experience needed for a full-time, fully onsite position with our client on the North Shore (MA). Looking for someone with experience managing content for social media campaigns, newsletters, and web updates. Will also be overseeing promotional inventory and corporate web store operations. Must be skilled in Microsoft Office and PowerPoint. Salary is 65-75K. Forty to 60 percent (40-60%) of this position will involve events/trade shows, requiring thirty percent (30%) travel (domestic). The Marketing Event Coordinator supports a wide range of marketing activities, including campaign execution, content creation, event logistics, and marketing operations. This hands-on role collaborates closely with multiple departments to ensure efficient processes and high-quality deliverables. The ideal candidate thrives in a fast-paced, team-oriented environment and is highly organized and detail-focused. Key Responsibilities:<ul><li>Develop and execute content for social media, email, newsletters, websites, and other channels.</li><li>Oversee promotional and print store operations, including orders, budgeting, and inventory tracking.</li><li>Create marketing materials such as presentations, flyers, brochures, and sales enablement resources.</li><li>Support non-industry sponsorships and manage administrative tasks such as print/shipping, list management, membership renewals, and invoices.</li><li>Coordinate logistics for conferences and marketing events.</li><li>Track and report on lead generation efforts and maintain data accuracy.</li><li>Assist with tradeshow planning, material production, inventory, and internal communications.</li><li>Maintain updated marketing operations procedures and accurate product specs/supporting materials.</li><li>Domestic and international travel as required.</li></ul>
2026-04-19T00:00:00Z

Marketing Enablement Associate

Boston, MA
onsite
Permanent
80000 - 100000 USD / Yearly
We are recruiting for a Marketing Enablement Associate role at a well-established, privately owned global investment management firm. This is a great opportunity for someone looking to grow their career at the intersection of marketing, client reporting, and financial services. This is a hybrid role, 3-4 days in office. What You'll Be Doing:• Managing client reporting across daily, monthly, quarterly, and ad-hoc deliverables• Maintaining and updating content on external websites and client-facing platforms• Supporting relationship managers with client queries and reporting needs• Collaborating with Technology teams on system enhancements and UAT• Working within a Sales Enablement platform (Seismic) to build and optimize content• Coordinating longer-term projects including financial statements and board reporting
2026-03-26T00:00:00Z

Director, Public Relations and Social Media

Boston, MA
onsite
Permanent
127500 - 137000 USD / Yearly
Are you a strategic communications leader who loves shaping narratives, elevating brands, and guiding high-performing teams? This is a high-impact opportunity to own public relations, thought leadership, crisis communications, and social media strategy for a global organization within the insurance or annuities industry. Ideal candidate will have 10+ years of experience in a senior PR capacity within a life insurance or annuities company or within a communications firm with clients in the life insurance or annuities space. This role reports directly to the Corporate Vice President of Global Brand & Marketing and leads a team of two.________________________________________About the RoleAs the Director of Public Relations & Social Media, you will drive all external communications that strengthen brand reputation, elevate visibility, and position organizational leaders as trusted industry voices. You’ll build proactive media strategies, lead crisis communications, and shape a cohesive, forward-thinking social media presence across platforms. This is a role for a strategic storyteller, strong relationship builder, and hands-on leader who can move seamlessly between high-level strategy and day-to-day execution.________________________________________What You’ll DoPublic Relations & Media• Build and execute a PR strategy that expands brand visibility and industry influence.• Secure high-impact media opportunities: interviews, op-eds, bylines, and speaking engagements.• Serve as the primary media contact and manage relationships with key reporters and industry publications.• Monitor media coverage, sentiment, and impact to guide future strategy.• Lead crisis communications—including messaging, rapid response, and exec-level alignment.Social Media Strategy• Own the social media strategy across all platforms to drive brand awareness, thought leadership, and audience engagement.• Ensure consistent voice, tone, and visual identity aligning with global brand standards.• Oversee content planning, editorial calendars, and integrated campaigns with marketing, research, events, and product teams.• Stay ahead of trends and platform changes to continuously evolve performance.• Lead analytics and reporting to optimize engagement and reach.Leadership & Cross Functional Collaboration• Lead, mentor, and develop a PR and social media team of two.• Partner closely with marketing, research, events, membership, and executive leadership.• Build strong relationships with industry partners, peer associations, and external vendors.• Manage agency resources as needed to scale capabilities.
2026-04-10T00:00:00Z

Account Based Marketing Manager

Andover, MA
onsite
Permanent
128000 - 160000 USD / Yearly
We are seeking an experienced Account Based Marketing Manager with 8+ years of proven B2B marketing experience to join our client’s branding and communications team, responsible for developing and executing global marketing campaigns that highlight technological leadership and innovative power solutions. You’ll work collaboratively within a high-performing B2B marketing team and will be responsible for elevating the brand through all aspects of marketing including advertising, web presence, sales tools, public relations, and social media. The ideal candidate will have significant experience in ABM marketing and optimizing campaigns. This role is 100% on-site in Andover, MA. Salary is 128-160K. Key Responsibilities:<ul><li>Plan and execute ABM campaigns to elevate the brand in target markets</li><li>Acquire business unit input and market landscape necessary for colleagues to create compelling messaging and engaging content</li><li>Support strategic business units to meet their business objectives through account-based marketing and lead generation</li><li>Collaborate with regional marketing managers to execute global and local marketing programs</li><li>Work with channel team and channel partners to plan and execute channel marketing programs</li><li>Strategize and plan media to support marketing goals</li><li>Work with the PR team, advertising, creative services, project management, and other marketing functions to support campaigns</li><li>Analyze and report progress against campaign goals and report on ROI</li></ul>
2026-04-20T00:00:00Z

Creative Strategist & Operations Lead

Wrentham, MA
onsite
Temporary
50 - 60 USD / Hourly
Robert Half’s client is looking for a Creative Strategist & Operations Lead for a 12+ month contract in the Greater Boston area. This is a hybrid, 40-hour-per-week opportunity; candidates must be willing and able to work onsite 2 – 3 days per week. The Creative Strategy & Operations Lead will support integrated marketing initiatives by helping shape content and campaign strategy while managing creative workflows, agencies, and execution across multiple channels. Key Responsibilities:<ul><li>Support the development and execution of content and creative strategies aligned to broader marketing goals</li><li>Help shape campaign messaging, themes, and narratives across the customer journey</li><li>Translate high-level strategy into clear programs of work, timelines, and execution plans</li><li>Manage creative workflows across internal teams and external agencies</li><li>Brief, onboard, and manage external creative partners to ensure timely, high-quality delivery</li><li>Oversee creative and content deliverables across campaigns, events, digital channels, and web</li><li>Act as a key liaison between marketing stakeholders, creative leadership, and agency partners</li><li>Track project progress, surface risks, and help resolve workflow or delivery issues</li><li>Support feedback loops and performance insights to refine content and campaign approaches</li><li>Continuously improve creative operations, workflows, and production processes</li></ul>
2026-04-21T00:00:00Z

Visual Merchandising Project Manager

Boston, MA
onsite
Temporary
40 - 50 USD / Hourly
Robert Half’s client is looking for a Visual Merchandising Project Manager for a 6+ month contract role in Boston. This is a hybrid, 40-hour-per-week opportunity; candidates must be open to working onsite 3 days-per-week. This role supports wholesale visual merchandising initiatives across North America. The Visual Merchandiser will be responsible for partnering with creative and operations teams to execute in‑store experiences, maintain brand standards, and support sell‑through performance. Key Responsibilities:<ul><li>Project manage and execute visual merchandising initiatives across assigned accounts </li><li>Create clear visual merchandising guidelines and creative briefs for graphic and print update</li><li>Partner with creative, operations, and production teams to ensure timely and accurate execution</li><li>Coordinate third‑party visual merchandising vendors for rollouts and installations</li><li>Support showroom setups, account presentations, decks, and special events</li><li>Assist with market visits and provide recaps and insights to internal teams</li><li>Ensure alignment with brand standards and wholesale guidelines </li><li>Share project recaps, documentation, and insights with internal stakeholders</li><li>Leverage visual merchandising and floor‑planning tools to support layouts</li></ul>
2026-04-20T00:00:00Z