We are looking for a creative and detail-oriented Social Media & Marketing Specialist to join our client's marketing team in Troy, Michigan, covering for a contract Leave for 3-4 months. This multiple month contract position offers the opportunity to contribute to impactful social media campaigns, internal communications, and marketing initiatives within the credit union industry. If you have a passion for content creation, analytics, and digital engagement, we would love to hear from you. Apply today if you'd like to commit to a 3-4 month contract leave coverage for our financial industry client in Troy, MI. <br> Responsibilities: • Develop and manage engaging content for various social media platforms, including LinkedIn, Facebook, and Twitter. • Coordinate and support ambassador programs by creating content and assisting team members with their needs. • Monitor and respond to social media comments, messages, and reviews, escalating issues as necessary. • Assist with scholarship program activities and website updates, ensuring timely and accurate information. • Create and manage internal communication materials, such as monthly team member celebrations and digital screen content. • Generate analytics reports for social media performance, utilizing tools like Hootsuite to identify trends and opportunities. • Collaborate on video editing projects using iMovie and PowerPoint to enhance marketing efforts. • Update and maintain website content, ensuring seamless user experiences. • Contribute to the development of champion moments and other team-focused initiatives. • Support quarterly and annual reporting for social media campaigns and engagement metrics.
<p>We are looking for a dynamic B2B Marketing & Brand Manager to join our client's team in Troy, Michigan. This long-term position offers an exciting opportunity to lead brand strategy and marketing efforts for a growing brand and company. The ideal candidate will bring creativity, leadership, and strategic thinking to enhance brand positioning and drive impactful marketing initiatives. This is a long-term B2B Marketing & Brand Manager role that will be onsite 5 days per week in Troy, leading a sales and marketing team in a major growth stage. This person will help to shape the future of the brand, company partnerships, lead generation and sales practices, as well as the company culture, events, and reputation. This is an exciting role for a candidate looking to build something meaningful within marketing and technology industries. If you are an eager and passionate Marketing Manager looking for growth opportunity and a role that encourages you to push the envelope and be creative, apply today! </p><p><br></p><p>Responsibilities:</p><p>• Develop and execute comprehensive B2B marketing strategies to strengthen brand awareness and market presence.</p><p>• Plan and manage marketing campaigns across digital platforms, including email campaigns and social media.</p><p>• Lead the creation and curation of engaging content for blogs, websites, and marketing materials.</p><p>• Oversee the company's brand experience by managing digital and environmental branding aspects.</p><p>• Coordinate community engagement efforts, including public relations and event strategies.</p><p>• Support the sales and marketing teams in driving lead generation and business development activities.</p><p>• Build and maintain brand partnerships to enhance visibility and collaboration.</p><p>• Manage marketing events from strategy to execution, ensuring alignment with organizational goals.</p><p>• Mentor and guide team members to foster a culture of creativity and collaboration.</p><p>• Utilize tools like Adobe Creative Cloud, Canva, HubSpot, and WordPress to deliver high-quality marketing outputs.</p>
We are looking for a talented Digital Marketing Specialist to join our team in Troy, Michigan. This on-site position will focus on driving marketing strategies, enhancing client engagement, and optimizing digital campaigns. As part of a creative and fast-paced environment, you will play a critical role in managing marketing tools, creating impactful content, and supporting internal communications to align project goals with marketing efforts.<br><br>Responsibilities:<br>• Oversee and maintain HubSpot and ZoomInfo platforms to track leads and execute outbound campaigns.<br>• Develop and implement strategies to increase brand visibility and generate leads based on experience.<br>• Collaborate with sales and project teams to ensure smooth communication and alignment from lead generation to project completion.<br>• Create marketing materials such as presentations, collateral, and pitch documents to support client outreach.<br>• Represent the company at industry events to foster connections and build partnerships.<br>• Assist in gathering and organizing project details to support internal communications and client updates.<br>• Optimize digital workflows for lead nurturing, reporting, and maintaining data accuracy.<br>• Monitor and analyze marketing performance metrics to refine strategies and improve results.<br>• Stay updated on industry trends and tools to enhance digital marketing efforts.
<p>We are looking for an experienced Email Marketing Specialist to lead and optimize email marketing strategies for a dynamic company in Livonia, Michigan. In this role, you will leverage your expertise to design impactful campaigns, improve customer engagement, and drive measurable business outcomes. The ideal candidate will bring a strong background in email marketing platforms, campaign development, and strategic planning.</p><p><br></p><p>Responsibilities:</p><p>• Build, develop, execute, and optimize email marketing campaigns to engage target audiences and achieve business objectives.</p><p>• Utilize advanced email marketing platforms to design and implement campaigns, ensuring high delivery and engagement rates.</p><p>• Craft visually appealing and responsive HTML emails that align with brand guidelines and resonate with recipients.</p><p>• Conduct A/B testing and analyze campaign performance to refine strategies and maximize effectiveness.</p><p>• Collaborate with cross-functional teams to align email marketing efforts with broader CRM and marketing initiatives.</p><p>• Maintain and enhance customer databases to improve segmentation and targeting.</p><p>• Lead strategic planning for email marketing, setting clear goals and KPIs to measure success.</p><p>• Stay updated on industry trends and best practices to continuously improve email marketing performance.</p><p>• Manage Adobe Campaigns and other tools to streamline campaign workflows and automate processes.</p><p>• Monitor and ensure compliance with email marketing regulations, including CAN-SPAM and GDPR.</p>
