We are looking for a Marketing Data Analyst to turn marketing and customer data into clear insights that strengthen campaign strategy and business decisions for a financial services organization in Troy, Michigan. This role combines reporting, audience analysis, market research, and cross-functional collaboration to improve marketing performance across multiple channels. The ideal candidate brings strong analytical ability, experience working with CRM or marketing data platforms, and a practical understanding of how data can support member-focused growth. <br> Responsibilities: • Serve as the internal expert on the CRM marketing data platform and related tools, helping the team maximize system capabilities and maintain reliable data usage practices. • Create, run, and verify database queries while routinely reviewing data quality to support accurate reporting and dependable campaign execution. • Combine internal financial services information with external and industry data sources to enrich analysis and strengthen marketing initiatives. • Produce recurring reports and dashboards that track campaign outcomes, brand indicators, referral activity, and performance across paid, earned, and owned channels. • Partner with campaign owners and business stakeholders to interpret results, identify trends, and recommend adjustments that improve marketing effectiveness. • Conduct primary and secondary research to support decisions related to brand positioning, product and service opportunities, pricing considerations, and member engagement strategies. • Build audience segments using first-party and third-party data, applying analytical methods to refine targeting for prospecting, onboarding, re-engagement, and automated marketing journeys. • Work with vendors, IT, and internal teams to gather insights, support testing strategies, monitor lead progression from initial response through conversion, and fulfill specialized reporting or research requests.
We are looking for a detail-focused Business Analyst to support mail operations and help keep client projects organized, visible, and on schedule in Southgate, Michigan. This role connects clients with internal production teams by overseeing project flow, monitoring deadlines, and turning operational data into meaningful updates and recommendations. The ideal candidate brings strong analytical thinking, clear communication, and the ability to manage multiple moving parts in a deadline-driven service environment.<br><br>Responsibilities:<br>• Oversee mail-related projects from kickoff through final delivery, ensuring each stage is tracked accurately and completed according to committed timelines.<br>• Coordinate with clients and cross-functional teams to confirm receipt of required materials, including data files, mailing content, and supporting assets needed for production.<br>• Monitor project schedules, production checkpoints, and service expectations to identify risks early and help keep work on pace.<br>• Maintain organized tracking tools and project records to support accurate visibility across active mailing initiatives.<br>• Review operational data such as volume trends, turnaround times, and workflow performance to uncover issues and support better planning.<br>• Prepare reports, dashboards, and visual summaries that communicate project status, delivery performance, and other key operational metrics to stakeholders.<br>• Provide timely updates to clients and internal partners regarding milestones, dependencies, potential delays, and completed work.<br>• Recommend process improvements that strengthen tracking, reporting, documentation, and workflow efficiency, including support for automation or system enhancements when appropriate.<br>• Document procedures and maintain current standard operating guidelines to promote consistency across mail operations.
We are looking for a Treasury Analyst to join a team in Livonia, Michigan in a contract capacity with the potential for a permanent role. This position focuses on daily cash management activities, supporting banking operations, and maintaining accurate cash positioning through detailed analysis and consistent execution. The ideal candidate is comfortable working in a structured, high-volume environment and can use Excel effectively to manage repetitive yet essential treasury tasks.<br><br>Responsibilities:<br>• Oversee daily cash transfer activity to help maintain appropriate funding levels across accounts.<br>• Prepare and update cash positions to support target balance management and short-term liquidity decisions.<br>• Coordinate the movement of funds for investment or recall based on business needs and available balances.<br>• Process treasury transactions, including wire activity, with a strong focus on accuracy and timeliness.<br>• Perform high-volume data entry and transaction support within treasury workflows while maintaining dependable records.<br>• Use Excel extensively to track positions, organize treasury data, and support daily reporting needs.<br>• Work within the Treasura platform to execute and monitor treasury-related activities.<br>• Interact with banking partners and the custodial institution to support routine operational requirements.