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3 results for Business Intelligence Analyst in Troy, MI

Innovation + Insight Analyst

Brighton, MI
onsite
Permanent / Full Time
90000 - 115000 USD / Yearly
We are looking for an Innovation + Insights Analyst to play a pivotal role in delivering data-driven insights that enhance our understanding of members and markets. In this position, you will collaborate with cross-functional teams to inform strategic decisions about products, experiences, and member engagement. This role offers the opportunity to influence business strategies by transforming complex data into actionable insights. Responsibilities: • Utilize data tools such as Alteryx, Power BI, and Microsoft Excel to analyze and visualize market trends, member behavior, and competitor insights. • Act as the subject matter expert for Integrator Advance, managing data inputs, segmentation logic, and ensuring data accuracy. • Develop and maintain automated workflows and data pipelines to streamline reporting and integrate disparate data sources. • Partner with stakeholders across departments to identify key questions and provide data-driven insights for improved decision-making. • Translate complex datasets into clear, actionable summaries and visualizations tailored for non-technical audiences. • Research and recommend innovative tools, external datasets, and methodologies to enhance analytical capabilities. • Collaborate with marketing and innovation teams to define audience segments, target opportunities, and evaluate campaign performance. • Continuously analyze data to uncover unmet member needs, product gaps, and engagement opportunities. • Present insights and strategic recommendations to leadership through clear and compelling presentations.
2026-04-24T00:00:00Z

Digital Marketing Analyst

Southfield, MI
onsite
Temporary / Contract
0 - 0 USD / Yearly
OverviewThe Digital Marketing Analyst is responsible for collecting, analyzing, and interpreting digital marketing data to help drive strategic decisions across campaigns, channels, and customer journeys. This role supports marketing teams with actionable insights, reporting dashboards, testing recommendations, and performance optimization to maximize ROI and improve overall marketing effectiveness. Key Responsibilities<ul><li>Analyze performance data across digital channels including paid search, paid social, email, display, SEO, and website analytics.</li><li>Build and maintain dashboards, weekly/monthly reports, and KPI scorecards using tools such as Google Analytics, Looker, Tableau, Power BI, or similar.</li><li>Partner with channel managers to provide insights that improve CTR, conversion rates, CAC, ROAS, and engagement metrics.</li><li>Conduct deep‑dive analysis on campaigns, audiences, funnels, and attribution paths.</li><li>Support A/B testing and experimentation by forming hypotheses, building test plans, and evaluating results.</li><li>Monitor website traffic patterns, user behavior, and key conversion events to uncover opportunities for optimization.</li><li>Work with marketing operations and CRM teams to ensure data accuracy, segmentation quality, and tracking integrity.</li><li>Assist in forecasting, budgeting, and performance modeling efforts.</li><li>Ensure tracking frameworks, UTM parameters, and tagging structures are accurate and properly implemented.</li><li>Present findings and recommendations to stakeholders in a clear, data‑driven format.</li></ul>
2026-04-22T00:00:00Z

Sr. Financial Systems Analyst

Novi, MI
onsite
Permanent / Full Time
85000 - 100000 USD / Yearly
We are looking for a Sr. Financial Systems Analyst to support and enhance finance technology solutions for an automotive organization in Novi, Michigan. In this role, you will oversee key reconciliation platforms, partner with accounting and reporting teams, and help improve the reliability and efficiency of financial processes. This position is ideal for someone who combines strong systems knowledge with a practical understanding of accounting operations and internal controls. Responsibilities: • Manage the day-to-day administration of the company’s account reconciliation platform and ensure stable, accurate system performance. • Identify opportunities to streamline reconciliation activities by improving workflows, increasing automation, and reducing manual effort. • Work closely with accounting, reporting, and audit stakeholders to convert business needs into effective financial systems solutions. • Provide user support by investigating system issues, resolving functional problems, and guiding teams toward timely solutions. • Organize and deliver training sessions that build user confidence, improve adoption, and promote more effective use of financial tools. • Coordinate with global teams to encourage consistent practices, stronger governance, and standardized reconciliation processes. • Assess system updates, enhancements, and patches by leading testing efforts and supporting controlled deployment activities. • Expand team coverage by supporting related financial systems and contributing to cross-functional improvement initiatives. • Participate in special projects focused on strengthening data quality, internal controls, and overall finance systems performance.
2026-04-22T00:00:00Z