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5 results for Marketing Director in Phoenix, AZ

Digital Marketing Manager

Glendale, Arizona
onsite
Temporary / Contract
30 - 40 USD / Hourly
Robert Half is hiring a Digital Marketing Manager for one of our major clients in Arizona. This role will be responsible for developing, executing, and optimizing integrated digital marketing strategies designed to increase brand visibility, generate qualified traffic and leads, improve customer engagement, and support overall revenue growth.The ideal candidate is a data-driven marketer who understands how multiple digital channels work together and can move comfortably between strategy, campaign execution, performance analysis, and optimization. This person should have hands-on experience across areas such as paid media, SEO/SEM, email, website optimization, social media, marketing automation, and analytics. Key Responsibilities<ul><li>Develop and execute multi-channel digital marketing strategies aligned with business, brand, and revenue objectives.</li><li>Plan, launch, manage, and optimize digital campaigns across paid search, paid social, display, email, organic search, and web channels.</li><li>Manage SEO and SEM initiatives to increase organic visibility, qualified website traffic, conversions, and lead generation.</li><li>Monitor campaign performance and use data to improve targeting, messaging, creative, spend, and conversion rates.</li><li>Partner with content, creative, sales, product, and agency teams to execute integrated marketing campaigns.</li><li>Manage website content, landing pages, forms, conversion paths, and other digital customer touchpoints.</li><li>Build audience segmentation and targeting strategies based on customer behavior, campaign data, and business objectives.</li><li>Track and report on KPIs including traffic, conversions, cost per lead, customer acquisition cost, return on ad spend, engagement, and marketing-influenced revenue.</li><li>Manage relationships with digital agencies, vendors, technology partners, and media platforms as needed.</li><li>Identify new digital channels, technologies, AI tools, and optimization opportunities that can improve marketing performance.</li><li>Maintain campaign budgets and make recommendations on channel and media allocation.</li><li>Develop dashboards and communicate campaign results and recommendations to marketing and business leadership.</li></ul>
2026-09-18T00:00:00Z

Marketing Analyst

Phoenix, Arizona
onsite
Temporary / Contract
0 - 0 USD / Yearly
We are seeking a data-driven Marketing Analyst to join a growing team in the Phoenix area. This individual will play a key role in transforming marketing data into actionable insights that drive customer acquisition, engagement, retention, and overall business growth. The ideal candidate combines strong analytical skills with a solid understanding of digital marketing channels and performance measurement.This position offers the opportunity to collaborate with marketing, sales, leadership, and cross-functional teams to evaluate campaign effectiveness, identify market trends, and support strategic decision-making through data-driven recommendations.Key Responsibilities<ul><li>Analyze marketing campaign performance across digital and traditional channels, including email, paid media, social media, SEO, and web analytics.</li><li>Develop and maintain dashboards, reports, and visualizations to communicate key performance indicators (KPIs) and campaign results.</li><li>Monitor customer acquisition, conversion, engagement, and retention metrics to identify opportunities for optimization.</li><li>Perform market research and competitive analysis to evaluate industry trends and customer behavior.</li><li>Partner with marketing and business stakeholders to define measurement strategies and reporting requirements.</li><li>Utilize data from various sources to identify actionable insights and support strategic initiatives.</li><li>Conduct A/B testing and evaluate campaign effectiveness to improve marketing performance.</li><li>Track and report on marketing ROI, attribution, and customer journey metrics.</li><li>Present findings and recommendations to leadership and cross-functional teams.</li><li>Ensure data accuracy, consistency, and integrity across reporting platforms and systems.</li></ul>
2026-09-18T00:00:00Z

Marketing Technology & Automation Manager

Tempe, Arizona
onsite
Temporary / Contract
42 - 52 USD / Hourly
Robert Half is hiring a Marketing Technology & Automation Manager for one of our major clients in Arizona. This individual will own and optimize the marketing technology ecosystem that supports campaign execution, customer engagement, lead management, lifecycle marketing, analytics, and revenue generation.The ideal candidate combines marketing knowledge with strong technical capabilities and understands how CRM, marketing automation, customer data, integrations, and reporting platforms must work together to create a scalable marketing engine.This is a hands-on role for someone who enjoys building systems, automating processes, solving data problems, and improving the connection between Marketing and Sales.Key Responsibilities<ul><li>Own the day-to-day administration and optimization of the organization's marketing technology stack.</li><li>Manage marketing automation platforms such as Salesforce Marketing Cloud, Marketo, HubSpot, Braze, Iterable, Eloqua, Pardot/Account Engagement, or similar systems.</li><li>Design and build automated campaigns, nurture programs, triggered communications, customer journeys, and lifecycle workflows.</li><li>Develop audience segmentation, personalization, lead scoring, and behavioral-trigger strategies.</li><li>Manage integrations between marketing automation, CRM, analytics, enrichment, and other marketing technologies.</li><li>Partner with Sales and Revenue Operations to improve lead capture, validation, scoring, routing, lifecycle management, and handoff processes.</li><li>Maintain clean and reliable data flows between marketing systems.</li><li>Develop governance standards related to campaign structures, naming conventions, data management, permissions, and platform usage.</li><li>Evaluate new MarTech platforms and make recommendations based on business requirements, scalability, integration capabilities, and ROI.</li><li>Troubleshoot platform, integration, automation, and data issues.</li><li>Partner with marketing teams to enable campaigns and improve execution efficiency.</li><li>Support campaign attribution and reporting by ensuring accurate tracking and system architecture.</li><li>Maintain database hygiene, audience quality, consent, and communication preferences.</li><li>Identify opportunities to incorporate AI, automation, and emerging technologies into marketing workflows.</li><li>Develop documentation, training, and platform best practices for marketing users.</li><li>Partner with Marketing, Sales, Revenue Operations, Analytics, and IT on technology initiatives.</li></ul>
2026-09-18T00:00:00Z

Media Relations Manager

Scottsdale, Arizona
onsite
Temporary / Contract
48 - 52 USD / Hourly
Robert Half is hiring a Media Relations Manager for one of our major clients. This individual will develop and execute proactive media strategies designed to strengthen corporate reputation, increase earned media visibility, position company executives as industry thought leaders, and support key business initiatives.The ideal candidate has established experience working with journalists and understands how to identify compelling stories, develop strong pitches, prepare executives for interviews, and manage communications during high-visibility situations. Responsibilities<ul><li>Develop and execute proactive media relations strategies.</li><li>Build and maintain relationships with national, trade, regional, and industry journalists.</li><li>Identify compelling corporate, product, customer, and executive stories.</li><li>Write press releases, media pitches, briefing documents, talking points, FAQs, and executive messaging.</li><li>Secure earned media opportunities and manage inbound media requests.</li><li>Prepare executives and subject matter experts for interviews and media appearances.</li><li>Monitor relevant news cycles, industry developments, competitors, and emerging issues.</li><li>Coordinate media activity surrounding company announcements, product launches, research, events, and milestones.</li><li>Support issues management and crisis communications when needed.</li><li>Measure earned media coverage, sentiment, share of voice, message penetration, and campaign performance.</li></ul>
2026-09-18T00:00:00Z

Email & Lifecycle Marketing Manager

Glendale, Arizona
onsite
Temporary / Contract
50 - 58 USD / Hourly
Robert Half is hiring an Email & Lifecycle Marketing Manager for one of our major clients in Arizona. This individual will lead the strategy, execution, testing, and optimization of email and lifecycle marketing programs designed to increase engagement, conversion, retention, and customer value. The ideal candidate combines strong campaign strategy with hands-on marketing technology experience. This person should understand how customer data, segmentation, automation, personalization, testing, and compelling content work together to move prospects and customers through the lifecycle. Key Responsibilities<ul><li>Develop and execute email and lifecycle marketing strategies across acquisition, nurture, conversion, onboarding, engagement, retention, and reactivation.</li><li>Build and manage automated customer journeys, nurture programs, triggered campaigns, and recurring communications.</li><li>Develop audience segmentation strategies using demographic, behavioral, transactional, and engagement data.</li><li>Create campaign briefs and partner with copywriters, designers, product teams, and other stakeholders to develop high-performing communications.</li><li>Manage campaign setup, testing, deployment, quality assurance, and reporting.</li><li>Develop A/B and multivariate testing strategies across subject lines, messaging, creative, offers, calls to action, cadence, and audience segments.</li><li>Monitor deliverability, list health, engagement, unsubscribe rates, conversion, and other email performance metrics.</li><li>Optimize programs based on customer behavior, funnel performance, and campaign results.</li><li>Maintain email databases, subscription preferences, suppression rules, and audience segmentation.</li><li>Work closely with CRM, Marketing Operations, Sales, Product, and Analytics teams to improve customer journeys and data flow.</li><li>Create dashboards and communicate campaign performance, insights, and recommendations to stakeholders.</li><li>Identify opportunities to use automation, personalization, predictive analytics, and AI to improve lifecycle marketing performance.</li><li>Ensure campaigns follow applicable privacy, consent, and email marketing requirements.</li></ul>
2026-09-18T00:00:00Z