3 results for Digital in Philadelphia, PA

Digital Marketing Specialist

Bala Cynwyd, PA
onsite
Permanent
75000 - 90000 USD / Yearly
Position Overview A growing organization is seeking a skilled and motivated Social Media Specialist to lead and execute digital marketing and social media initiatives. This role focuses on increasing brand awareness, driving engagement, and generating traffic through consistent, high-quality content and strategic social media planning. The ideal candidate has strong experience in social media management, content creation, and digital strategy, with the ability to produce engaging content across multiple platforms on a regular basis. Key Responsibilities Develop and implement a comprehensive social media strategy aligned with organizational goals. Create, edit, and publish high-quality short‑form and long‑form content across all major platforms. Build and maintain a strong YouTube presence, including frequent (ideally daily) video uploads. Manage and grow brand presence on Instagram, Facebook, LinkedIn, YouTube, and emerging platforms. Optimize content for social media SEO, including captions, hashtags, keywords, and engagement tactics. Track performance metrics and adjust strategies to improve reach, engagement, and conversions. Travel to job sites, meetings, and industry events (approximately 30%) to capture and produce content. Collaborate with internal teams to ensure social content aligns with broader brand messaging and objectives. Required Qualifications Proven experience managing and growing social media channels. Strong video recording and editing skills specialized for social media (expert-level expected; full production not required). Experience creating both short‑form and long‑form digital content. Demonstrated success in developing and executing marketing strategies. Strong understanding of social media SEO and content optimization practices. Ability to work on-site in Philadelphia, PA, Monday–Friday, 7:00 AM – 3:00 PM (non‑negotiable). Willingness to travel approximately 30% of the time. Ability to lift up to 50 lbs. and work in various outdoor conditions (heat, cold, etc.). Excellent organizational skills and ability to manage multiple projects simultaneously. Preferred Qualifications Experience in or knowledge of a related industry (not required). Portfolio demonstrating social media campaigns, original content, and measurable results. Background in both creative content development and performance-driven marketing. Required Software Proficiency Adobe Creative Cloud (Premiere Pro, After Effects, Illustrator, Photoshop) Microsoft Office Suite (Word, PowerPoint, Outlook) Social media CMS and marketing tools (e.g., Hootsuite, SEMRush) Expertise in: Social media video editing Content creation Social media SEO and optimization Social media strategy and audience growth
2026-03-24T00:00:00Z

Digital Marketing Analyst

Conshohocken, PA
remote
Contract / Temporary to Hire
33.25 - 38.5 USD / Hourly
We are looking for a skilled Digital Marketing Analyst to join our team in Conshohocken, Pennsylvania. This Contract to permanent position is ideal for someone with a strong technical background in digital analytics and a passion for optimizing data tracking and reporting processes. You will play a pivotal role in ensuring accurate and efficient analytics implementation across a variety of websites, collaborating closely with cross-functional teams to meet business objectives. Responsibilities: • Oversee the implementation and management of website tagging using Google Tag Manager, ensuring accurate tracking of pageviews, events, and conversions. • Develop and maintain custom tags, variables, and JavaScript configurations to support advanced tracking requirements. • Configure and manage Google Analytics 4 properties, including custom definitions, channel groupings, and audience segmentation. • Implement tracking solutions for embedded video players, form submissions, and other interactive website elements. • Perform regular quality assurance audits to validate tagging accuracy and resolve any discrepancies. • Create and maintain comprehensive documentation of website interactions, tag setups, and audit logs for consistency and future reference. • Ensure compliance with data privacy regulations by configuring cookie consent platforms such as OneTrust or Google Consent Mode. • Collaborate with development, marketing, and account teams to align tracking strategies with business goals. • Support cross-domain tracking and server-side tagging setups for enhanced data collection. • Assist in integrating tags with advertising platforms like Google Ads to optimize campaign performance.
2026-03-09T00:00:00Z

Digital Marketing Manager

Hatfield, PA
onsite
Permanent
100000 - 115000 USD / Yearly
We are looking for an innovative Marketing Manager to join our client in the Lansdale, PA area. This role is ideal for a strategic thinker with experience in B2B marketing and a strong background in brand positioning within the manufacturing industry. You will oversee the development and execution of marketing strategies to enhance brand visibility and drive measurable business growth. Candidates must have B2B Manufacturing industry experience to be considered. Responsibilities:• Develop and implement comprehensive B2B marketing strategies tailored to the manufacturing industry.• Manage and optimize digital marketing campaigns, including paid social media, Google Ads, and email marketing initiatives.• Oversee brand positioning efforts to strengthen market presence and align with company objectives.• Utilize HubSpot and other marketing platforms to manage campaigns and analyze performance metrics.• Conduct in-depth market research to identify trends and opportunities for business growth.• Collaborate with cross-functional teams to ensure consistent messaging across all marketing channels.• Monitor and refine strategies using Google Analytics and other tools to improve campaign effectiveness.• Create engaging content that resonates with target audiences and supports lead generation.• Establish and maintain strong relationships with industry partners and stakeholders.• Track and report on the success of marketing initiatives to inform future strategies.
2026-03-31T00:00:00Z