<p>We are looking for a Digital Product Content Manager with Salsify experience to support marketing initiatives for a long-term contract opportunity based in Foothill Ranch, California. </p><p><strong><u>Key Responsibilities</u></strong></p><p><strong>PIM (Product Information Management) & DAM (Digital Asset Management) Ownership (Governance + Workflow Leadership)</strong></p><ul><li>Serve as primary owner/admin for PIM (Salsify) and DAM systems (Bynder), ensuring product data and assets are centralized, current, and usable.</li><li>Re-build and enforce taxonomy, naming conventions, metadata rules, and publishing workflows.</li><li>Coordinate product content onboarding processes for new SKUs, launches, and updates.</li><li>Create and maintain documentation, training, and SOPs to drive adoption across internal teams.</li></ul><p><strong>Data Integrity & Digital Quality Control</strong></p><ul><li>Own digital data integrity across all channels—website, PIM, DAM, and retail partner feeds.</li><li>Audit and resolve content issues including inaccurate specs, mismatched imagery, missing attributes, broken links, and outdated product claims.</li><li>Develop QA processes and dashboards to monitor data completeness and performance (e.g., content health scorecards).</li><li>Drive continuous improvement in how product data is captured, validated, and published.</li></ul><p><strong>Performance Reporting & Stakeholder Collaboration</strong></p><ul><li>Partner with product managers, developers, sales enablement, and leadership to align product narratives and digital priorities.</li></ul><p><br></p>
<p>We are looking for an experienced Sr. Digital Marketing Manager to lead high-impact paid media initiatives that accelerate customer growth across multiple brands in Los Angeles, California. This role combines strategic planning with hands-on campaign management, requiring someone who can translate performance data into actionable decisions and meaningful business outcomes. The ideal candidate brings strong expertise in paid social, sharp analytical judgment, and the ability to work closely with cross-functional partners in a fast-moving environment.</p><p><br></p><p>Responsibilities:</p><p>• Lead the planning, launch, and ongoing optimization of large-scale paid media campaigns with a strong emphasis on paid social performance.</p><p>• Develop channel strategies, budget allocation recommendations, and testing plans that support acquisition goals and long-term growth.</p><p>• Manage campaigns directly within advertising platforms, monitor results closely, and make data-driven adjustments to improve efficiency and conversion performance.</p><p>• Partner with creative, ecommerce, analytics, and broader marketing teams to align media efforts with brand objectives and commercial priorities.</p><p>• Evaluate campaign results, identify trends, and present clear insights and recommendations to senior leaders and key stakeholders.</p><p>• Oversee media investment across multiple brands or business lines while balancing priorities, timelines, and performance expectations.</p><p>• Build reporting frameworks and dashboards that provide visibility into spend, returns, and growth opportunities.</p><p>• Contribute to team leadership by sharing best practices, improving workflows, and helping raise the overall quality of performance marketing execution.</p>
We are looking for a Digital Marketing Specialist to join a growing team on a contract-to-permanent basis. This role is ideal for a marketing specialist who combines strong campaign execution skills with strong written communication and a data-driven mindset. You will help elevate digital outreach efforts across paid and email channels while using performance insights to refine strategy and improve results.<br><br>Responsibilities:<br>• Develop and manage digital marketing initiatives across paid search, email, and related online channels to support business growth.<br>• Create compelling marketing copy and campaign content that aligns with brand voice and engages target audiences.<br>• Monitor campaign performance using analytics tools and translate findings into practical optimization recommendations.<br>• Oversee Google Ads and search advertising activities, including campaign setup, budget tracking, keyword refinement, and performance improvement.<br>• Build, schedule, and evaluate email campaigns to strengthen audience engagement and drive measurable response.<br>• Partner with internal stakeholders to coordinate marketing priorities, timelines, and deliverables across ongoing projects.<br>• Analyze channel metrics and prepare clear reporting that highlights trends, outcomes, and next steps for improvement.
We are looking for a Digital Marketing Specialist to join our team in Costa Mesa, California in a contract capacity with the potential for a long-term opportunity. This role is ideal for a marketing specialist with hands-on experience building digital campaigns, developing compelling content, and supporting brand visibility across multiple channels. The position offers the opportunity to contribute to B2B marketing initiatives through email, social media, paid advertising, and event support while collaborating closely with internal stakeholders.<br><br>Responsibilities:<br>• Develop and manage digital marketing initiatives across email, paid search, social media, and content channels to increase engagement and lead generation.<br>• Create written and visual marketing materials that support brand messaging, campaign goals, and audience outreach efforts.<br>• Oversee email marketing activities in HubSpot, including campaign setup, audience targeting, scheduling, and performance tracking.<br>• Monitor and optimize Google Ads and other digital advertising campaigns to improve reach, conversion rates, and return on investment.<br>• Use Google Analytics and related reporting tools to evaluate campaign effectiveness and recommend data-driven improvements.<br>• Coordinate trade show and event marketing logistics, including promotional materials, timelines, and cross-functional communication.<br>• Support LinkedIn marketing efforts by planning posts, refining messaging, and strengthening the company’s presence.<br>• Partner with team members on project coordination to keep marketing deliverables organized, on schedule, and aligned with business priorities.
<p>Role is based in Irvine 5 days/week onsite with a growing higher education company. Reporting to a Senior Marketing Manager, the Salesforce Marketing Cloud Developer is responsible for designing, developing, and deploying advanced marketing automation solutions across email, journey orchestration, mobile push, and analytics platforms. This includes architecting multi-channel journeys, developing data extensions, configuring automation workflows, enabling mobile push messaging, and building analytics dashboards to support enrollment and student engagement goals. The Salesforce Marketing Cloud Developer will work closely with marketing, admissions, and IT teams to translate business requirements into scalable, data-driven SFMC solutions.</p><p><br></p><p>About the Role</p><p><br></p><p>Essential Functions & Responsibilities</p><p><br></p><p>Design, develop, and maintain responsive HTML email templates, dynamic content blocks, and reusable Content Builder assets aligned to brand standards and accessibility requirements.</p><p>Work with clients to understand their needs and develop creative concepts.</p><p>Configure and manage mobile push notification campaigns in MobilePush, including audience targeting, message personalization, and in-app messaging using AMPscript and JSON.</p><p>Conduct quality assurance testing across email clients, mobile devices, and journey entry/exit conditions; ensure compliance with CAN-SPAM, TCPA, and institutional communication policies prior to deployment.</p><p>Work closely with the marketing team to gather requirements, brainstorm ideas, and execute email marketing campaigns.</p><p>Test and debug email campaigns before they are sent out to subscribers.</p><p>Build and maintain analytics reporting using SFMC Intelligence (Datorama), Email Studio tracking, and custom SQL queries; develop performance dashboards and deliver actionable insights to stakeholders on open rates, click-through rates, journey conversions, and campaign ROI.</p><p>Develop and maintain Salesforce Marketing Cloud integrations with other systems.</p><p>Troubleshoot and resolve email deliverability, journey logic, automation failure, and mobile push deployment issues; monitor sender reputation, bounce management, and suppression list hygiene.</p><p>Work with IT to create data extensions and troubleshoot any issues that arise.</p><p>Stay up-to-date on the latest design trends and technologies.</p><p>Collaborate with other team members including designers, developers, and marketing professionals.</p><p>Maintains regular and timely attendance, reports to work as scheduled and as required to meet the needs of the College/University and assures time worked and/or time-off is recorded properly.</p><p>Exercises care, proper use and maintenance of department equipment and supplies and identifies unsafe conditions and makes appropriate adjustments.</p><p>Adheres to College/University policies and procedures and conducts job responsibilities in accordance with the standards set out in the College/University's Code of Ethical Conduct, Compliance Agreement, Sexual Harassment Policy or any of its policies and procedures, applicable federal and state laws, and applicable professional standards.</p><p>May be involved in managing personnel planning for the function, including interviewing, selection, counseling, and evaluation of performance to ensure effective operations and staff engagement.</p><p>Explores enrichment opportunities for staff such as seminars, specialized training and mentorships.</p><p>Performs other duties as assigned.</p>