<p>Robert Half has a client seeking an experienced Digital Marketing / Paid Media Specialist for an ongoing part-time freelance engagement. This individual will be responsible for the hands-on management, optimization, testing, and reporting of paid digital campaigns. Working onsite in Plymouth Meeting, PA is required.</p><p> </p><p>The ideal candidate has strong recent experience directly managing Google Ads, paid search, and Performance Max campaigns with meaningful advertising budgets. Paid search expertise is the highest priority, with additional experience across Meta and LinkedIn strongly preferred.</p><p> </p><p>This person must be comfortable working directly within advertising platforms rather than operating solely from a strategy or account-management perspective.</p><p> </p><p>Responsibilities will include monitoring campaign performance, making day-to-day optimizations, developing testing plans, analyzing results, and translating campaign data into actionable insights and recommendations.</p><p>Experience with Looker Studio is preferred, along with strong reporting and analytical capabilities.</p><p> </p>
<p>We have a client seeking a <strong>Digital Marketing Communications Specialist</strong> to support a corporate marketing team during a leave of absence. This is a senior-level individual contributor role focused on <strong>hands-on marketing communications execution rather than strategy or people management</strong>.</p><p><strong> </strong></p><p><strong>This is a hybrid position that takes place in Bensalem, PA.</strong></p><p> </p><p>This person will support communications across multiple internal and external audiences, including <strong>email campaigns, employee communications, newsletters, social content, content calendars, and supporting graphics</strong>.</p><p> </p><p><strong>Responsibilities include:</strong></p><ul><li>Build, test, schedule, and deploy email campaigns through <strong>Salesforce Account Engagement/Pardot</strong></li><li>Edit, proofread, format, and prepare communications for distribution</li><li>Support employee communications, newsletters, and other recurring campaigns</li><li>Manage content calendars and coordinate deadlines and approvals</li><li>Prepare and schedule social and digital content</li><li>Create and adapt graphics using <strong>Canva and/or Adobe Creative Suite</strong></li><li>Work within established brand guidelines, templates, campaigns, and processes</li><li>Manage multiple communications projects independently and keep deliverables moving</li></ul><p> </p><p>The ideal candidate has <strong>3+ years of corporate or marketing communications experience</strong> and can quickly step into an established environment with minimal ramp-up. Strong writing, editing, proofreading, organization, and attention to detail are essential.</p><p> </p><p><strong>Industry experience is not required.</strong> The priority is a polished, reliable corporate communications professional with hands-on <strong>Salesforce Account Engagement/Pardot, email marketing, content, and creative execution experience</strong>.</p>