<p>We are looking for an E-Commerce Specialist to join our team on a long-term contract basis in St Louis Park, Minnesota. In this role, you will play a key part in managing and enhancing digital shelf content to boost product visibility and drive conversions across various online platforms. This position offers an exciting opportunity to collaborate with cross-functional teams and contribute to the success of manufacturing industry products.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement digital shelf content strategies to improve visibility and conversion rates for products across multiple online retail platforms.</p><p>• Coordinate with the eCommerce analyst to ensure approved content updates are accurately executed.</p><p>• Work alongside the Master Data Management team to maintain and validate the accuracy of digital shelf content.</p><p>• Collaborate with brand management teams to align digital content with brand messaging priorities and guidelines.</p><p>• Partner with platforms and retailers to syndicate product content efficiently and ensure consistency across channels.</p><p>• Document and refine processes to incorporate digital shelf requirements into commercialization workflows.</p><p>• Provide insights and analysis to identify future digital shelf needs and support long-term planning activities.</p><p>• Review and validate content readiness, including product specifications, marketing copy, and retailer-specific requirements.</p><p>• Manage digital assets such as images and renders, ensuring compliance with retailer specifications and formatting guidelines.</p><p>• Utilize advanced Excel skills to automate recurring data tasks and support import/export templates.</p>
We are looking for a creative and strategic Brand Marketing Specialist to join our team in St. Paul, Minnesota. This role is ideal for a marketing specialist with strong design expertise and a keen attention to detail, as well as a deep understanding of social media platforms. You will play a key part in executing digital strategies, creating compelling content, and analyzing engagement to drive brand awareness.<br><br>Responsibilities:<br>• Develop and implement digital marketing strategies that enhance brand engagement and promote organizational pride.<br>• Create engaging and visually appealing digital content, including copy and graphics, tailored for various social media platforms.<br>• Collaborate with subject matter experts and managers to ensure content meets approval standards before publication.<br>• Manage social media platforms such as X, Instagram, Facebook, and LinkedIn using tools like Hootsuite.<br>• Monitor social channels for comments and messages, responding promptly and appropriately to maintain community engagement.<br>• Analyze campaign performance, generate reports, and identify emerging themes and trends to optimize future strategies.<br>• Design and execute email marketing campaigns that align with broader marketing objectives.<br>• Stay informed on the latest social media trends and best practices to enhance campaign effectiveness.<br>• Utilize Adobe Creative Cloud tools to produce high-quality visuals for marketing initiatives.
We are looking for a skilled Digital Marketing Manager to join our team on a long-term contract basis in Edina, Minnesota. This role involves overseeing strategic marketing initiatives while managing day-to-day operations, ensuring seamless execution of campaigns and platform transitions. The ideal candidate will bring expertise in marketing automation tools and a data-driven mindset to optimize engagement and system performance.<br><br>Responsibilities:<br>• Lead the migration of marketing assets and data to a new automation platform, ensuring consistent performance throughout the process.<br>• Develop and execute A/B testing strategies to enhance audience engagement and campaign effectiveness.<br>• Manage comprehensive analytics, including tracking open rates, deliverability metrics, and other key performance indicators.<br>• Collaborate with cross-functional teams to support marketing goals and implement technical improvements.<br>• Monitor and troubleshoot automation workflows, proactively addressing deliverability or logic issues.<br>• Drive strategic improvements to optimize system health and campaign outcomes.<br>• Provide hands-on management of tools such as HubSpot, Salesforce Marketing Cloud, and other CRM platforms.<br>• Ensure data continuity across marketing operations during transitions and upgrades.<br>• Support the development and execution of email marketing campaigns, aligning with overall business objectives.