We are looking for an experienced Director of Marketing to lead the development and execution of innovative strategies that drive brand growth and commercial success. This role requires a strategic thinker who can integrate consumer insights, market trends, and content strategies to achieve measurable business outcomes. Based in Irvine, California, this position offers an exciting opportunity to shape the future of marketing within a dynamic and evolving industry.<br><br>Responsibilities:<br>• Develop and implement comprehensive marketing strategies that align with business objectives and enhance brand visibility.<br>• Collaborate with cross-functional teams, including product, digital, and analytics, to ensure marketing efforts are aligned with consumer behavior and commercial priorities.<br>• Oversee the creation and distribution of engaging content across multiple channels to effectively reach target audiences.<br>• Analyze market trends and consumer data to optimize marketing campaigns and maximize ROI.<br>• Manage multi-channel marketing initiatives, ensuring seamless execution and continuous performance improvement.<br>• Establish and monitor commercial KPIs to measure the effectiveness of marketing strategies.<br>• Lead efforts to integrate emerging technologies, such as AI-powered platforms, into marketing processes.<br>• Drive B2B marketing initiatives to strengthen relationships with key stakeholders and expand market reach.<br>• Provide leadership and mentorship to the marketing team, fostering a culture of innovation and collaboration.<br>• Identify opportunities to enhance brand awareness and differentiate the organization in the marketplace.
<p>We’re seeking a strategic, results-driven <strong>Digital Marketing Manager</strong> to lead and scale a growing digital ecosystem for a well-established brand. This role will own digital strategy, agency management, website experience, and CRM implementation—driving measurable impact across a global B2B network.</p><p>Key Responsibilities</p><ul><li><strong>Website & Agency Leadership:</strong> Own UX, performance, and ongoing optimization of the corporate website in partnership with an external agency; drive traffic, engagement, and conversion through content and experience improvements.</li><li><strong>CRM & Marketing Automation:</strong> Lead implementation and optimization of Oracle CRM and Eloqua to power email campaigns, lead management, and customer engagement.</li><li><strong>Digital Strategy:</strong> Develop and execute integrated campaigns across SEO, SEM, paid media, and social.</li><li><strong>Campaign Management:</strong> Plan and optimize digital and print advertising to maximize ROI and measurable outcomes.</li><li><strong>Social Media Leadership:</strong> Oversee strategy and execution across key platforms, managing day-to-day support resources.</li><li><strong>Analytics & Reporting:</strong> Track KPIs across channels, delivering insights and recommendations for continuous improvement.</li><li><strong>Cross-Functional Collaboration:</strong> Partner with IT, sales, and external agencies to deliver digital initiatives.</li></ul><p>Technical & Systems Focus</p><ul><li>Support development of a <strong>dealer portal</strong> (Azure App Services) with real-time inventory and ordering functionality</li><li>Guide <strong>systems integration</strong> between CRM (lead/account management) and ERP (order processing) via secure APIs</li></ul><p><br></p>
<p>We are looking for an experienced and strategic leader to serve as the Sr. Director of Social & Creative Partnerships for our client in Los Angeles. This pivotal role will focus on scaling social selling initiatives across platforms such as TikTok Shop, YouTube, and Instagram, while driving revenue through innovative creator partnerships and social commerce strategies. The ideal candidate will have a deep understanding of social media trends, affiliate sales models, and the ability to lead cross-functional teams in building a scalable, data-driven social commerce engine.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement a comprehensive strategy for sourcing and managing creator talent</p><p>• Build a structured pipeline of creators across various tiers, utilizing analytics and AI tools to optimize recruitment and evaluate performance.</p><p>• Establish strong, long-term relationships with top-performing creators through personalized engagement, performance reviews, and strategic collaboration.</p><p>• Oversee the monetization of successful creator content by negotiating rights agreements for paid media amplification across platforms like TikTok and Meta.</p><p>• Design and execute affiliate sales channels with performance-driven commission structures, incentive programs, and content strategies tailored to revenue generation.</p><p>• Organize creator engagement events such as summits and meetups to foster loyalty, deepen relationships, and generate impactful content for brand promotion.</p><p>• Develop scalable systems for product seeding, creator tier rewards, and co-creation initiatives to maximize content output and optimize asset repurposing.</p><p>• Create and maintain analytics dashboards to track key revenue metrics, including conversion rates, customer acquisition costs, and average order values.</p><p>• Collaborate with internal teams, including marketing, content, and customer experience, to align social selling strategies with broader business objectives.</p><p>• Build and manage a high-performing team of specialists in areas such as affiliate coordination, creator outreach, and live shopping production.</p>
<p><strong>Job Description</strong></p><p>We are seeking a <strong>Media Assistant</strong> to support media operations, asset processing, and delivery workflows within a fast‑paced, results‑driven media technology environment. This role supports the preparation, validation, trafficking, and distribution of digital media assets across streaming and broadcast platforms.</p><p>The Media Assistant will work closely with cross‑functional teams to ensure media assets meet technical, editorial, and delivery specifications while supporting operational reporting and workflow efficiency.</p><p><strong>Key Responsibilities</strong></p><ul><li>Process and manage media assets in a results‑driven environment</li><li>Traffic media assets using tools such as Google-based systems, Airtable, or internal platforms</li><li>Prepare media for OTT, streaming, and downstream distribution</li><li>Perform editorial updates to final files to ensure compliance with distribution specifications</li><li>Measure and validate audio loudness to meet required standards</li><li>Review, validate, and remediate timed text files (English SDH and foreign language subtitles)</li><li>Receive and deliver media via Aspera or other cloud-based delivery mechanisms</li><li>Troubleshoot media file issues and recommend corrective actions</li><li>Perform metadata validation and entry, including segment timing for broadcast automation systems</li><li>Collaborate with team members to ensure efficient execution of daily operations</li><li>Assist management with daily, weekly, and executive-level operational reporting</li></ul><p><strong>Technical Skills & Tools</strong></p><p>The Media Assistant should have experience or working knowledge of:</p><ul><li>Cloud-based asset management systems (Aspera On Cloud, MAMs, Data I/O)</li><li>Media curation, trafficking, and streaming workflows from intake to delivery</li><li>Video and audio transcoding/encoding using tools such as <strong>Adobe Premiere Pro</strong></li><li>Digital file formats including <strong>ProRes</strong> and proxy file creation</li><li>Timed Text workflows, including English SDH and foreign language subtitles</li><li>HDR and SDR color workflows and tools such as <strong>Colorfront Transkoder</strong></li><li>Media validation tools such as <strong>MediaInfo</strong> and <strong>Dolby Vision Metafier</strong></li><li><strong>Harding software</strong> for photosensitive epilepsy (PSE) testing</li><li>Short-form media content, including horizontal and vertical formats</li></ul><p><br></p>