<p><strong>Summary</strong></p><p>The Marketing Manager is responsible for developing and executing marketing and promotional programs that drive retail sales, with a strong focus on big-box and partner marketing. This is a full-time, exempt, on-site role.</p><p><strong>Key Responsibilities</strong></p><ul><li>Manage relationships with big-box retail marketing and brand teams</li><li>Ensure in-store and online product marketing is accurate, effective, and optimized for performance</li><li>Develop and manage digital marketing campaigns to support product promotion</li><li>Maintain and update online product pages and retail databases</li><li>Oversee packaging design and ensure alignment with brand guidelines</li><li>Manage in-store signage, photography, planograms, and promotional materials</li><li>Create and manage budgets for direct marketing initiatives</li><li>Monitor market trends and competitive activity to inform strategy</li><li>Support new business development through client engagement and relationship-building</li><li>Participate in weekly operational calls, trade shows, and industry events</li><li>Collaborate cross-functionally with sales, operations, and account teams</li></ul><p><strong>Qualifications</strong></p><ul><li>Bachelor’s degree in Marketing, Graphic Design, Visual Communication, or related field</li><li>5+ years of marketing management experience</li><li>Retail or partner marketing experience preferred</li></ul><p><strong>Work Requirements</strong></p><ul><li>On-site position with up to 20% travel</li><li>Ability to lift up to 25 lbs and participate in active client events</li></ul><p><br></p>
<p><strong>Digital Marketing Designer (Contract)</strong></p><p><strong>Location:</strong> Atlanta, GA (Onsite 3 days/week)</p><p> <strong>Duration:</strong> Contract</p><p>We are seeking a Digital Marketing Designer to lead the creation of high-performing ecommerce and digital marketing assets. This role will focus on enhancing product storytelling, optimizing content for conversion, and executing across paid and owned digital channels.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop enhanced ecommerce content (PDP imagery, video, infographics)</li><li>Create digital marketing assets for paid media and campaigns</li><li>Optimize creative for performance across platforms</li><li>Partner with marketing teams on campaign strategy and execution</li><li>Maintain brand consistency across digital touchpoints</li></ul><p><br></p><p><br></p>
We are looking for an experienced Digital Marketing Director to lead and optimize our digital advertising efforts across multiple platforms. This role is critical in driving traffic, generating leads, and maximizing vehicle sales for our dealership group. Based in Chamblee, Georgia, you will collaborate closely with dealership leadership and vendors to ensure effective strategies and measurable outcomes.<br><br>Responsibilities:<br>• Act as the primary liaison between dealership leadership and paid digital advertising vendors, ensuring alignment on strategies and goals.<br>• Develop and execute monthly advertising strategies, including budget planning and campaign optimization.<br>• Monitor campaign performance across platforms and identify opportunities for improvement.<br>• Evaluate and manage vendor relationships, including performance assessments and contract negotiations.<br>• Oversee the selection and vetting of digital advertising partners to ensure optimal results.<br>• Maintain in-depth knowledge of digital advertising platforms to assess vendor strategies effectively.<br>• Manage third-party lead generation platforms, including monitoring lead volume, cost-per-lead, and overall performance.<br>• Ensure vendor services comply with marketing guidelines and maximize added value for the dealership group.<br>• Generate detailed performance reports for all digital marketing efforts, tracking metrics such as spend, lead volume, and campaign effectiveness.<br>• Analyze performance data from various sources, including website traffic, form submissions, and advertising platforms, to guide strategic decisions.
<p><strong>Product / Digital Project Manager (Contract)</strong></p><p><strong>Location:</strong> Atlanta, GA (Onsite 3 days/week)</p><p> <strong>Duration:</strong> Contract</p><p>Seeking a Digital Project Manager to oversee marketing and digital initiatives, ensuring projects are delivered on time and aligned with business goals.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Manage timelines, deliverables, and stakeholders</li><li>Coordinate across creative, marketing, and product teams</li><li>Track project progress and communicate updates</li><li>Support campaign and ecommerce initiatives</li></ul>