<p><strong>Skills and Knowledge:</strong></p><ul><li>Excellent understanding of Relational Database Design</li><li>Strong technical experience in database development, performing DDL operations, writing queries and stored procedures, and optimizing database objects</li><li>Working knowledge of ETL using SSIS or comparable tool</li><li>Solid reporting skills preferably using SSRS</li><li>Establishment and implementation of reporting tools to create reports and dashboards using SSRS, Power BI, Tableau, or similar analytic tool</li><li>Experience with Data management standards such as data governance is a plus</li><li>Effective analyst able to work closely with non-technical users</li><li>Knowledge of MS Access, MS Visual Studio, Crystal Reports or Datawatch Monarch is a plus</li><li>Proficiency in interpersonal communication, presentation, problem solving and</li></ul><p><br></p>
<p>We’re seeking a <strong>Marketing Reporting Analyst</strong> with a strategic mindset and strong SQL skills to design dashboards, perform ad hoc analysis, and support compliance initiatives. This role requires collaboration across marketing, engineering, and compliance teams to deliver actionable insights and ensure data accuracy.</p><p><strong>Responsibilities</strong></p><ul><li>Design and manage marketing dashboards using tools like Power BI, Tableau, or Qlik.</li><li>Write SQL queries for ad hoc analysis and reporting.</li><li>Present findings and recommendations to stakeholders.</li><li>Support compliance processes (e.g., CCPA) and manage customer data preferences.</li><li>Define project plans and monitor data quality across reports.</li></ul><p><br></p>
<p><strong>Job Description:</strong></p><p><strong>We are seeking a detail-oriented and data-driven Marketing Analytics Specialist</strong> to join our marketing team. In this role, you will be responsible for designing, executing, and optimizing marketing performance analyses. Your work will help drive data-informed business decisions by measuring the effectiveness of marketing campaigns, identifying trends, and highlighting opportunities for growth. Ideal candidates will have a strong background in data analytics, marketing strategies, and advanced tools to provide actionable insights for cross-functional teams.</p><p><br></p><p><strong>Key Responsibilities</strong>:</p><ul><li>Collect and analyze data from various marketing touchpoints, including digital advertising, website traffic, email campaigns, social media, and CRM platforms.</li><li>Interpret and report on key performance indicators (KPIs) to measure campaign effectiveness and ROI.</li><li>Develop dashboards, visualization tools, and comprehensive reports to communicate insights and recommendations to marketing and leadership teams.</li><li>Collaborate with the marketing team to refine customer segmentation using data-driven models.</li><li>Identify and recommend opportunities for improving campaign strategies, workflows, or audience targeting.</li><li>Monitor and report industry trends, benchmarking competitors’ performance.</li><li>Ensure data accuracy and compliance with privacy laws and regulations, including GDPR and CCPA.</li><li>Partner with cross-departmental teams to integrate marketing analytics into broader business strategies.</li><li>Stay up-to-date on marketing technology tools, analytics platforms, and data acquisition methods.</li></ul><p><br></p>
<p><strong>Job Description:</strong></p><p>We are looking for a results-oriented <strong>Marketing Automation Specialist</strong> to join our team and streamline our marketing efforts through cutting-edge automation tools and processes. As a Marketing Automation Specialist, you will be responsible for designing, implementing, and optimizing marketing automation workflows to enhance campaign efficiency and performance. This role requires technical expertise in automation platforms, a strong understanding of marketing processes, and the ability to analyze and act on campaign data.</p><p>Your work will play a key role in driving personalized customer engagement, improving lead generation, and growing brand awareness. If you are passionate about leveraging technology to scale marketing performance, apply now to make an impactful contribution to our team.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Implement and Manage Automation Tools:</strong> Configure, integrate, and administer marketing automation platforms such as HubSpot, Marketo, Pardot, or Eloqua to support campaigns effectively.</li><li><strong>Develop Automation Workflows:</strong> Design and maintain workflows for email marketing, lead nurturing, CRM integrations, and other digital marketing efforts.</li><li><strong>Analyze Campaign Data:</strong> Track and evaluate campaign performance by analyzing KPIs, including open rates, click-through rates, and conversions, to identify optimization opportunities.</li><li><strong>Personalized Marketing Campaigns:</strong> Assist in developing segmentation strategies to deliver personalized, data-driven content to defined audience segments.</li><li><strong>Optimize Lead Scoring Models:</strong> Collaborate with sales and marketing teams to refine lead scoring processes and improve sales alignment.</li><li><strong>Enhance Customer Journeys:</strong> Map and improve customer journeys by leveraging automation tools to deliver engaging, relevant content.</li><li><strong>Collaborate Across Teams:</strong> Work closely with content creators, designers, and digital marketing teams to align automation strategies with broader marketing initiatives.</li><li><strong>Maintain Data Integrity:</strong> Ensure CRM and automation platforms are updated with accurate and compliant data to streamline workflows and regulatory compliance.</li><li><strong>Support Campaign Launches:</strong> Troubleshoot technical issues related to automation and ensure timely execution of campaigns.</li><li><strong>Stay Updated:</strong> Research and recommend new automation tools, technologies, and strategies to stay ahead in the digital marketing landscape.</li></ul><p><br></p>
