<p>Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty.</p><p> </p><p>Responsibilities: </p><ul><li>Develop and implement comprehensive social media strategies aligned with the client's marketing goals.</li><li>Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.</li><li>Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner.</li><li>Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement.</li><li>Stay updated with social media trends, best practices, and emerging platforms.</li><li>Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.</li><li>Plan and execute paid social media advertising campaigns to reach target audiences effectively.</li><li>Engage with followers and influencers to build and nurture a strong online community.</li><li>Monitor and analyze competitors' social media activities to identify potential strategies and opportunities.</li></ul><p> </p>
<p>We are looking for a dynamic Marketing Communications Coordinator to join our client's growing marketing team in Grand Haven, Michigan. This Contract-to-Permanent position is ideal for a versatile and detail-oriented marketing expert with a passion for driving impactful campaigns across digital and print platforms. The role requires a creative thinker who can both strategize and execute marketing initiatives while adapting to diverse challenges. The Marketing Communications Coordinator will spearhead the growth of the marketing department but leading all strategies and execution of campaigns. Apply today for this exciting opportunity for someone with 2 years of experience in Marketing! </p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive marketing strategies that span across digital platforms, print materials, and social media.</p><p>• Create engaging and visually appealing content, including flyers, sales sheets, trade show graphics, and promotional materials.</p><p>• Coordinate and manage marketing efforts for events and trade shows, including logistics and on-site support.</p><p>• Conduct research to identify optimal advertising channels and marketing opportunities to maximize impact and ROI.</p><p>• Manage and update website content, ensuring accurate and timely information is available to audiences.</p><p>• Oversee Google Ads campaigns and other digital advertising initiatives to drive traffic and brand visibility.</p><p>• Collaborate on email marketing campaigns that effectively communicate with target audiences.</p><p>• Provide sales support through the development of materials and tools that enhance customer engagement.</p><p>• Lead social media efforts by creating and scheduling content that aligns with brand messaging.</p><p>• Partner with internal teams to execute marketing directives and support organizational goals.</p>
