<p><strong>Marketing Strategist</strong></p><p>Location: Irving, TX 75062 (Onsite 5 days/week)</p><p>Duration: 3 month contract to hire</p><p><br></p><p>We are seeking a Marketing Strategist to join our team on a contract-to-hire basis. This role is fully onsite in Irving and will play a key role in driving brand awareness, supporting sales through channel partners, and optimizing go-to-market strategy. The ideal candidate brings a strong mix of analytical thinking and creative execution, along with experience in B2B environments.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Plan and execute trade show participation and customer-facing events to promote products and build relationships</li><li>Develop and implement marketing strategies aligned with company goals, target audiences, and market trends</li><li>Conduct competitive analysis, market research, and customer segmentation to inform strategy</li><li>Design and manage integrated marketing campaigns across digital, print, events, and trade channels</li><li>Oversee email marketing, SEO/SEM, and content strategies to drive lead generation and retention</li><li>Ensure consistent brand messaging across all marketing channels</li><li>Partner with sales teams to create tools and materials that support lead nurturing and conversion</li><li>Analyze campaign performance and optimize based on ROI and sales impact</li><li>Manage digital presence including website performance, social media, PPC, and marketing automation platforms</li><li>Implement and manage tracking tools such as Google Analytics and Looker Studio to measure KPIs</li><li>Attend trade shows, open houses, trainings, and other customer-facing events</li></ul>
<p><strong>Email Marketing Manager</strong></p><p>📍 Location: On-site - Arlington, TX</p><p>We’re looking for an <strong>Email Marketing Manager</strong> with a strong track record in <strong>campaign execution and performance management</strong> to drive engagement, retention, and revenue through strategic email marketing initiatives. This role will own the end-to-end email lifecycle — from planning and execution to optimization and reporting.</p><p><strong>What You’ll Do</strong></p><ul><li>Lead end-to-end email campaign execution, including planning, segmentation, deployment, and QA</li><li>Manage and optimize automated and triggered email programs (lifecycle, nurture, retention, etc.)</li><li>Analyze performance metrics (open rates, CTR, conversion, revenue) to drive continuous improvement</li><li>Develop testing strategies (A/B and multivariate) to optimize subject lines, content, timing, and audience segmentation</li><li>Partner with creative and content teams to produce compelling, on-brand email experiences</li><li>Own email calendar and ensure alignment with broader marketing campaigns and business priorities</li><li>Monitor deliverability, list health, and compliance with email marketing best practices</li><li>Report on campaign performance and provide actionable insights to stakeholders</li></ul><p><br></p>
<p><strong>VP, Product Marketing (B2B Physical Products)</strong></p><p><strong>📍 On-site | Fort Worth, TX</strong></p><p><br></p><p>We are seeking a Vice President of Product Marketing to lead global product marketing strategy for a growing, B2B-focused organization with a portfolio of physical, tangible products (not services or software-only). This role is on-site in Fort Worth, TX and will partner closely with executive leadership, Product, Sales, and Commercial teams to drive positioning, messaging, and go-to-market execution.</p><p><br></p><p>This is a highly visible, hands-on leadership role for someone who thrives at the intersection of product strategy, storytelling, and revenue enablement.</p><p><br></p><p>What You’ll Do</p><ul><li>Own and evolve the product marketing vision and roadmap across an established and expanding physical product portfolio</li><li>Lead go-to-market strategy including positioning, messaging, pricing support, and launch execution</li><li>Translate technical product features into compelling B2B value propositions for sales, distributors, and end customers</li><li>Partner with Product, Engineering, and Manufacturing teams to align product strategy with market needs</li><li>Build and lead a high-performing product marketing team, setting clear priorities and standards</li><li>Drive sales enablement, including tools, training, and competitive differentiation</li><li>Leverage market, customer, and competitive insights to influence product direction and innovation</li><li>Present product strategy and recommendations to executive leadership</li></ul><p><br></p><p><br></p>