<p>Are you a strategic communications leader who loves shaping narratives, elevating brands, and guiding high-performing teams? This is a high-impact opportunity to own public relations, thought leadership, crisis communications, and social media strategy for a global organization within the insurance or annuities industry. Ideal candidate will have 10+ years of experience in a senior PR capacity within a life insurance or annuities company or within a communications firm with clients in the life insurance or annuities space.</p><p><br></p><p>This role reports directly to the Corporate Vice President of Global Brand & Marketing and leads a team of two.</p><p>________________________________________</p><p>About the Role</p><p>As the Director of Public Relations & Social Media, you will drive all external communications that strengthen brand reputation, elevate visibility, and position organizational leaders as trusted industry voices. You’ll build proactive media strategies, lead crisis communications, and shape a cohesive, forward-thinking social media presence across platforms. This is a role for a strategic storyteller, strong relationship builder, and hands-on leader who can move seamlessly between high-level strategy and day-to-day execution.</p><p>________________________________________</p><p>What You’ll Do</p><p>Public Relations & Media</p><p>• Build and execute a PR strategy that expands brand visibility and industry influence.</p><p>• Secure high-impact media opportunities: interviews, op-eds, bylines, and speaking engagements.</p><p>• Serve as the primary media contact and manage relationships with key reporters and industry publications.</p><p>• Monitor media coverage, sentiment, and impact to guide future strategy.</p><p>• Lead crisis communications—including messaging, rapid response, and exec-level alignment.</p><p>Social Media Strategy</p><p>• Own the social media strategy across all platforms to drive brand awareness, thought leadership, and audience engagement.</p><p>• Ensure consistent voice, tone, and visual identity aligning with global brand standards.</p><p>• Oversee content planning, editorial calendars, and integrated campaigns with marketing, research, events, and product teams.</p><p>• Stay ahead of trends and platform changes to continuously evolve performance.</p><p>• Lead analytics and reporting to optimize engagement and reach.</p><p>Leadership & Cross Functional Collaboration</p><p>• Lead, mentor, and develop a PR and social media team of two.</p><p>• Partner closely with marketing, research, events, membership, and executive leadership.</p><p>• Build strong relationships with industry partners, peer associations, and external vendors.</p><p>• Manage agency resources as needed to scale capabilities.</p><p><br></p><p><br></p>
<p>Robert Half's marketing & creative is seeking a part-time B2B Product Copywriter for a 7-month contract in the Greater Boston area. This is a remote, 20-hour-per-week opportunity; candidates must be willing and able to work eastern (ET) hours. The Copywriter will support upcoming product launches, growth initiatives, and sales enablement efforts. This role is ideal for a writer with a strong product marketing background who can shape clear, compelling messaging that helps sales and marketing teams communicate product value and drive adoption.</p><p><br></p><p>Key Responsibilities</p><ul><li>Write and refine product‑focused copy that clearly communicates features, benefits, and value propositions</li><li>Support product launches with messaging, positioning, and campaign copy</li><li>Develop sales enablement content, including one‑pagers, case studies, pitch decks, and email sequences</li><li>Create conversion‑driven copy for landing pages, websites, paid media, and lifecycle campaigns</li><li>Partner closely with product marketing, growth, and sales stakeholders to shape product messaging frameworks</li><li>Adapt copy across channels while maintaining consistent voice and positioning</li></ul>