We are looking for a Digital Web Manager to lead and enhance the organization’s web presence in Minneapolis, Minnesota. This contract position offers a path to a permanent role and will focus on delivering audience-focused digital experiences that are measurable, accessible, and consistent with brand standards. The ideal candidate combines strong web content leadership with analytics expertise, using insights from user behavior and performance data to guide continuous improvement. This role works closely with cross-functional teams to ensure online experiences support business goals and evolve with changing digital needs.<br><br>Responsibilities:<br>• Oversee website content strategy, updates, and governance to maintain a high-quality, accurate, and engaging digital presence.<br>• Use Google Analytics 4 and Google Tag Manager to track performance, interpret user behavior, and recommend data-driven improvements.<br>• Partner with Marketing, IT, Loyalty, and Operations stakeholders to align website initiatives with organizational objectives and customer needs.<br>• Manage content within the CMS, ensuring pages are structured effectively, optimized for usability, and consistent with brand guidelines.<br>• Evaluate site performance and user journeys to identify opportunities that improve engagement, accessibility, and conversion outcomes.<br>• Write, edit, and publish web content that supports business priorities while maintaining clarity, relevance, and consistency across the site.<br>• Establish and monitor digital performance measures to ensure website experiences remain effective, measurable, and continuously refined.<br>• Support digital enhancement initiatives, including web updates and platform-related changes, while minimizing disruption to the user experience.
We are looking for a Digital Content Strategist to support engaging, high-quality digital experiences for a manufacturing organization in Minneapolis, Minnesota. This Long-term Contract position will focus on planning, creating, publishing, and refining web content that aligns with business goals and audience needs. The ideal candidate brings hands-on experience with digital publishing tools, a strong grasp of content performance metrics, and the ability to coordinate effectively with partners across multiple teams.<br><br>Responsibilities:<br>• Develop and maintain digital content plans that support business priorities, campaign goals, and a consistent user experience across web channels.<br>• Create, edit, and publish web content using enterprise content management tools, with a strong emphasis on accuracy, clarity, and brand alignment.<br>• Partner with marketing, design, product, and other cross-functional stakeholders to gather inputs, organize priorities, and move content projects forward on schedule.<br>• Review existing site content and recommend improvements based on audience behavior, engagement data, and search or usability considerations.<br>• Monitor content performance metrics and translate findings into practical recommendations that improve reach, relevance, and conversion outcomes.<br>• Coordinate content updates across stakeholders to ensure timely delivery, proper approvals, and smooth execution of publishing activities.<br>• Apply editorial judgment and content best practices to strengthen messaging, readability, and consistency across digital assets.
We are looking for a strategic Digital Marketing Manager to guide brand growth and customer engagement for a manufacturing organization in Eagan, Minnesota. This position will shape integrated marketing programs that connect retail, ecommerce, and direct-to-consumer audiences while strengthening overall market presence. The ideal candidate brings strong leadership in brand development, campaign execution, and performance-driven digital marketing, along with the ability to collaborate across teams and translate business goals into effective marketing initiatives.<br><br>Responsibilities:<br>• Direct brand planning and market positioning across product categories and customer touchpoints to ensure a consistent and compelling presence.<br>• Build and execute multi-channel marketing programs that support awareness, engagement, and revenue objectives across online and offline environments.<br>• Lead launch planning for new products, coordinating messaging, channel strategy, and execution for retail, ecommerce, and direct sales pathways.<br>• Manage campaigns across paid, owned, earned, and social channels, refining tactics to improve reach, response, and conversion.<br>• Partner with sales and internal stakeholders to create shopper-focused initiatives that strengthen customer relationships and support business growth.<br>• Oversee digital efforts such as email campaigns, paid social, Google Ads, website promotion, and customer acquisition programs to expand demand and online sales.<br>• Guide content development across formats including web copy, social posts, visual assets, product education materials, and campaign storytelling.<br>• Supervise external partners and internal marketing resources while keeping projects aligned with timelines, budgets, and brand standards.<br>• Analyze campaign performance, engagement trends, and key marketing metrics using tools such as Google Analytics to inform optimization and investment decisions.
We are looking for a strategic media leader to drive distributor-focused advertising and commerce initiatives for a retail organization. This long-term contract position is ideal for someone who can connect media strategy with sales impact, shopper engagement, and digital shelf performance in a fast-changing environment. The role calls for a highly analytical, detail-oriented individual who can translate data into practical actions while helping shape effective approaches across Distributor Media Networks.<br><br>Responsibilities:<br>• Create and lead media plans across Distributor Media Networks to support brand growth, demand generation, and commercial goals.<br>• Oversee campaign execution across sponsored listings, display placements, search programs, and digital merchandising opportunities within distributor platforms.<br>• Improve online product presence by strengthening assortment visibility, content quality, discoverability, and conversion performance across distributor sites.<br>• Work closely with sales, marketing, category, and external distributor teams to ensure media investments support broader business priorities.<br>• Evaluate campaign results, buyer behavior, and commerce performance data to identify trends and recommend optimization strategies.<br>• Build reporting structures and measurement tools that track brand impact, revenue contribution, search visibility, digital shelf effectiveness, and related performance indicators.<br>• Identify ways to enhance the customer journey by increasing product findability and improving conversion opportunities at key decision points.<br>• Manage budget allocation, forecasting, campaign calendars, and partner relationships to deliver programs efficiently and effectively.<br>• Monitor developments in B2B commerce, distributor media offerings, and digital advertising channels to uncover new opportunities for growth.