<p><strong>Lifecycle Marketing Specialist (Contract)</strong></p><p><strong>Location:</strong> Atlanta, GA (Onsite 3 days/week)</p><p> <strong>Duration:</strong> Contract</p><p>We are hiring a Lifecycle Marketing Specialist to support the build and execution of customer journey programs and marketing automation initiatives.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Build and optimize lifecycle email nurture programs</li><li>Develop segmentation strategies tied to customer data</li><li>Execute campaigns in marketing automation platforms</li><li>Improve campaign workflows and reduce manual processes</li><li>Analyze performance and recommend optimizations</li></ul><p><br></p><p><br></p>
<p>Robert Half HR Solutions is currently sourcing for an Athenahealth Training and Change Enablement Subject Matter Expert to support our client. This organization has a forthcoming implementation of Athenahealth and we are looking to support them in the areas of preparation, adult training, procedures, and SOP's prior to implementation. We are looking for an experienced Organizational Change Management Consultant to lead pre-implementation activities and deliver comprehensive end-user training for an Athena software deployment. This role requires someone with deep expertise in Athena products, specifically AthenaOne, who can guide clinical, operational, and administrative teams through workflow readiness, configuration, training, and go-live support. This is a long-term contract position, spanning 12–18 months, based in Atlanta, Georgia. This role can be remote with intermittent travel to our client locations as needed.</p><p><br></p><p>Responsibilities:</p><p>• Conduct detailed assessments of current workflows to align processes with Athena software best practices.</p><p>• Facilitate discovery sessions with clinical, operational, and revenue cycle stakeholders to gather requirements and identify gaps.</p><p>• Provide expert recommendations on Athena configuration options and their impact on workflows.</p><p>• Develop detailed implementation plans, training roadmaps, and readiness checklists to ensure project success.</p><p>• Support data collection and validation efforts while coordinating with the client’s internal teams.</p><p>• Design and deliver role-specific training programs tailored for providers, clinical staff, billing teams, and leadership.</p><p>• Create and maintain training materials, including job aids, quick-reference guides, and scenario-based exercises.</p><p>• Lead hands-on training sessions using practical examples and real Athena workflows.</p><p>• Offer on-site and remote support during the go-live phase, addressing workflow issues and reinforcing best practices.</p><p>• Identify post-implementation optimization opportunities, recommending workflow adjustments to maximize Athena capabilities.</p>