1 result for Demand Generation Manager in Atlanta, GA

Marketing Manager

Alpharetta, GA
onsite
Permanent
75000 - 100000 USD / Yearly
We are looking for an experienced Marketing Manager to lead strategic initiatives that elevate our brand and drive measurable growth. Based in Alpharetta, Georgia, this role focuses on crafting impactful campaigns, building client relationships, and enhancing engagement through innovative marketing strategies. If you thrive in a fast-paced environment and are passionate about delivering results, this opportunity is perfect for you. Responsibilities: • Develop and manage newsletters, case studies, and success stories to showcase client achievements and organizational impact. • Create and oversee promotional content for client-facing events, including workshops, accelerators, and member gatherings. • Design and implement targeted campaigns to promote in-person and virtual training programs, ensuring maximum reach and effectiveness. • Collaborate closely with the sales team to generate leads, nurture prospects, and reengage former clients. • Ensure all marketing communication aligns with the company's mission and maintains its high-quality brand standards. • Track, analyze, and report on engagement metrics, conversions, and campaign performance to drive continuous improvement. • Promote and monitor referral programs to increase member-generated leads and ensure exceptional client experiences. • Drive sales of one-off or bundled onsite training services through impactful marketing strategies and campaigns. • Support member upgrades by creating campaigns that encourage transitions to higher-level or long-term programs. • Monitor engagement metrics such as open rates, click-through rates, and attendance at events to refine marketing efforts.
2026-03-12T00:00:00Z