<p>Robert Half is seeking a Director, Digital Marketing (Demand Gen) for one of our clients in Atlanta, GA. This role is an onsite/hybrid position. Candidates must be local to Atlanta, GA. This is a full time/direct hire search.</p><p><br></p><p>We are seeking a strategic, data-driven <strong>Digital Marketing Director</strong> to lead our demand generation efforts and accelerate pipeline growth. This role will be responsible for developing and executing full-funnel digital marketing strategies that attract, engage, and convert target audiences across multiple channels. The ideal candidate combines creative thinking with analytical rigor and has a proven track record of driving measurable results in B2B or high-growth environments.</p>
<p>Robert Half is seeking a Full Time/Direct Hire Digital Marketing Manager with one of our clients on-site in Atlanta, GA.</p><p><br></p><p>The Digital Marketing Manager drives the execution and optimization of omnichannel marketing campaigns that grow audience engagement, brand awareness, and lead generation. This role oversees the digital strategy across SEO, paid media, email, website optimization, and analytics. The ideal candidate is a data-driven marketer with a strong grasp of digital tools and a creative approach to testing and innovation.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and implement a holistic digital marketing strategy across paid search, display, social media, email, and web.</li><li>Lead SEO/SEM initiatives to increase organic traffic and improve search rankings.</li><li>Own the website’s performance, UX enhancements, and content optimization in collaboration with internal or external development teams.</li><li>Plan, launch, and optimize paid media campaigns in Google Ads, Meta, LinkedIn, or programmatic platforms.</li><li>Analyze campaign performance and report on KPIs such as CTR, conversion rate, CAC, and ROI.</li><li>Collaborate with content, creative, and product marketing to ensure consistent messaging and brand alignment across channels.</li><li>Manage marketing tech stack including CRM, CMS, and analytics platforms.</li></ul><p><br></p>
<p>We are seeking an experienced and results-driven <strong>Product Marketing Manager</strong> to lead the creation and execution of brand strategies that fuel growth and deepen customer engagement. In this role, you will shape compelling product messaging, manage marketing assets, and leverage market insights to strengthen competitive positioning. This is a highly collaborative role with opportunities to influence cross-functional initiatives, enhance marketing performance, and drive the brand’s long-term success.</p><p><strong>Key Responsibilities</strong></p><ul><li>Design and execute strategic marketing plans that generate demand and elevate brand presence.</li><li>Ensure consistent application of brand messaging, standards, and guidelines across all channels and functions.</li><li>Lead packaging strategy, overseeing product communication hierarchy and partnering with design teams on visual execution.</li><li>Develop differentiated product messaging that resonates with target audiences and clearly sets offerings apart from competitors.</li><li>Drive content development for in-store activations, including video, display, and merchandising materials.</li><li>Manage the production and distribution of launch assets, collaborating with vendors and fulfillment partners.</li><li>Oversee marketing collateral inventory, recommending updates and new materials as needed.</li><li>Conduct market research to assess customer behavior and uncover key buying drivers.</li><li>Track competitor activity and industry trends to inform brand and marketing strategies.</li></ul><p>ance.</p>
We are looking for a highly motivated Product Manager to join our dynamic team in Atlanta, Georgia. This role involves leading product strategy and development, with a focus on leveraging Salesforce to enhance marketing and sales efforts. The ideal candidate will bring a customer-centric approach to product design and roadmap planning while ensuring alignment with business goals.<br><br>Responsibilities:<br>• Drive product vision and strategy, ensuring alignment with organizational goals and customer needs.<br>• Collaborate with stakeholders to build and refine product roadmaps.<br>• Engage with customers to gather insights and translate them into actionable product features.<br>• Utilize Salesforce to design and implement effective marketing and sales solutions.<br>• Lead cross-functional teams to execute product development initiatives.<br>• Conduct market research and competitive analysis to identify opportunities for product extensions.<br>• Manage product backlog and prioritize tasks using Agile methodologies.<br>• Work closely with supply chain teams to integrate product solutions.<br>• Monitor product performance and implement improvements based on data-driven insights.<br>• Communicate effectively with global team members and maintain strong collaboration.
<p><strong>Key Responsibilities:</strong></p><p>· Responsible for account enrollments, ensuring accuracy and timeliness.</p><p>· Handle transaction management, maintaining meticulous records and efficient processes.</p><p>· Provide essential support in billing operations.</p><p>· Perform administrative and project tasks with precision and care.</p><p>· Contribute to optimizing processes and supporting operational goals.</p><p>· Customer service support</p>
We are looking for an experienced Product Manager to join our team in Alpharetta, Georgia. In this role, you will oversee the development and execution of product strategies, ensuring alignment with client needs and organizational goals. You will play a pivotal role in driving product innovation, fostering client engagement, and collaborating across teams to deliver impactful solutions.<br><br>Responsibilities:<br>• Develop and implement product strategies that emphasize client satisfaction, retention, and engagement from a global perspective.<br>• Manage the customer product roadmap, ensuring timely delivery of new features and updates that address client needs.<br>• Lead initiatives to enhance client relationships by deepening engagement and maximizing the value clients derive from the product.<br>• Act as a strong advocate for clients, ensuring their feedback and requirements are integrated into the product development process.<br>• Conduct regular client meetings, presentations, and demonstrations to keep them informed about updates and new features.<br>• Leverage customer insights to identify opportunities for product enhancements and innovative features.<br>• Collaborate with internal teams to align product roadmaps with client expectations and broader business objectives.<br>• Partner with sales teams to understand client challenges and identify opportunities for tailored product solutions.<br>• Communicate product updates and manage expectations effectively within the team to ensure seamless client experiences.<br>• Support global launch teams in delivering sales enablement materials and ensuring alignment with sales needs.
We are looking for a creative and detail-oriented Marketing Specialist to join our team in Duluth, Georgia. In this role, you will oversee the development and execution of marketing initiatives designed to enhance brand visibility and drive engagement across various digital platforms. Your expertise in campaign management and digital marketing strategies will play a key role in achieving our business goals.<br><br>Responsibilities:<br>• Develop and implement marketing campaigns to effectively promote products or services.<br>• Manage email campaigns, ensuring content aligns with brand messaging and drives customer engagement.<br>• Collaborate with cross-functional teams to coordinate and execute marketing activities.<br>• Design and produce creative assets using Adobe Creative Cloud tools for digital and print use.<br>• Monitor campaign performance and analyze data to optimize strategies and improve results.<br>• Conduct market research and stay updated on industry trends to inform marketing decisions.<br>• Maintain a consistent brand presence across all digital channels, including social media.<br>• Assist in creating and managing budgets for marketing initiatives.<br>• Provide regular reports on campaign effectiveness and propose actionable recommendations.
