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5 results for Marketing Director in Ann Arbor, MI

Director of Marketing

Southfield, MI
onsite
Permanent / Full Time
110000 - 135000 USD / Yearly
We are looking for a strategic and hands-on marketing leader to guide brand growth and lead generation efforts for our client in Southfield, Michigan. This role will shape multi-channel marketing programs, strengthen community and client relationships, and use performance data to improve web and lead conversion results. The ideal candidate brings strong consumer-facing marketing experience, digital expertise, and the ability to lead both people and external partners while staying closely involved in execution. Apply today if you are local to Southfield and have 5+ years of experience in D2C lead generation and lead conversion in marketing. Responsibilities:• Design and lead marketing initiatives that increase lead volume through former-client outreach, referral development, and database-driven campaigns.• Build and maintain productive relationships with internal stakeholders and local organizations to expand visibility and support community engagement efforts.• Direct digital marketing programs across paid search, local service advertising, business profile optimization, content creation, social media, streaming media, and other online channels.• Oversee outside agencies and media or production partners, set clear performance expectations, and evaluate results to ensure strong return on investment.• Coach and support a small marketing team, providing direction, feedback, and development opportunities that strengthen day-to-day execution.• Analyze lead and campaign performance using platforms such as HubSpot and Google Analytics to improve attribution and inform future decisions.• Partner with leadership to create marketing strategy, translate business goals into actionable plans, and contribute practical insight during planning discussions.• Stay actively involved in campaign execution, ensuring strategic priorities are carried through to launch, optimization, and reporting.
2026-07-24T00:00:00Z

Senior Marketing Manager

Livonia, MI
onsite
Permanent / Full Time
100000 - 110000 USD / Yearly
We’re partnering with an industry leading building-materials client looking to bring on a Marketing Leader focused on a high-growth, contractor-facing channel across a multi-location distribution network.This is a hands-on, high-impact role where you’ll own marketing strategy and execution for a nationwide contractor distribution channel—driving engagement with contractors, installers, and trade professionals across 50+ locations nationwide. Job Duties:<ul><li>Lead marketing strategy and execution for a contractor pro services channel</li><li>Drive local and national marketing campaigns that increase traffic, awareness, and sales across branch locations</li><li>Plan and execute events and trade shows (regional + national)</li><li>Support local branch marketing activations and sales promotions</li><li>Create and manage social media and digital campaigns targeting contractors</li><li>Develop email marketing and HubSpot CRM campaigns</li><li>Design in-store signage, marketing, and promotional materials using Canva</li><li>Partner with sales, product, and supplier teams to launch and promote product lines</li><li>Manage vendor relationships and co-marketing initiatives</li><li>Oversee content creation and execution across internal and external teams</li><li>Track and optimize campaign performance</li></ul>Why This Opportunity Stands Out<ul><li>Work for an industry leading company, with the most uniqueness, resources, and scale of all other competitors in this space</li><li>Highly visible role working directly with sales, product, and leadership teams</li><li>Blend of field marketing, events, digital, and channel strategy</li><li>Opportunity to shape and grow a rapidly evolving business segment</li><li>Flexible location: Michigan or California (relocation support available)</li><li>Clear path for growth as the function continues to expand</li></ul>
2026-08-03T00:00:00Z

Product Manager

Brighton, MI
onsite
Permanent / Full Time
95000 - 120000 USD / Yearly
We’re partnering with a fast-growing financial services organization in Brighton, MI looking to permanent a Product Strategy Leader to define and lead the direction of their consumer and business product portfolio. This is a newly created, highly visible role, offering the rare opportunity to build product strategy from the ground up and play a central role in how the organization grows, innovates, and serves its customers. This role will lead the strategy, development, and evolution of consumer and business financial product solutions. You’ll evaluate the current product portfolio, identify gaps and white space, and build a forward-looking roadmap that aligns with business goals and member needs. You’ll work at the intersection of product, marketing, lending, digital, analytics, and executive leadership, helping bring new ideas to life and ensuring products are impactful, competitive, and built for long-term growth. Job Duties: Create and drive a comprehensive product strategy and multi-year roadmap aligned to growth priorities and customer expectations Own the full product lifecycle — from ideation and business case through launch, optimization, and retirement Evaluate existing financial services products and recommend improvements to strengthen competitiveness and customer experience Identify opportunities to attract new clients and deepen relationships through product innovation, bundling, and customer‑focused design Partner cross-functionally with digital, tech, operations, compliance, marketing, and analytics to deliver seamless product experiences Use market research, competitive insights, member behavior, and performance data to guide decisions and prioritize initiatives Define success metrics, monitor performance, and continuously refine the product strategy Develop products that remove friction, improve accessibility, and support long-term financial well-being
2026-07-31T00:00:00Z

Digital Marketing Analyst

Livonia, MI
remote
Temporary / Contract
65 - 70 USD / Hourly
We are looking for an experienced Digital Marketing Analyst to support high-impact marketing analytics and marketing technology efforts within the insurance industry. This Long-term Contract position that is remote with monthly travel to Michigan, will work closely with senior leaders, technical teams, and business partners to turn strategic priorities into measurable results. The ideal candidate brings strong expertise in analytics, digital marketing, and enterprise program leadership, with the ability to guide complex initiatives across data, technology, and marketing functions. Responsibilities:• Direct large-scale marketing analytics and marketing technology programs that support enterprise goals and measurable business performance.• Convert organizational objectives into practical roadmaps, aligning deliverables, priorities, and execution across multiple teams.• Oversee project governance, milestone tracking, issue resolution, and risk management to keep initiatives moving forward effectively.• Coordinate collaboration among marketing, information technology, analytics, data science, and business stakeholders to ensure consistent progress.• Evaluate analytical models, reporting outputs, and technical work produced in platforms such as Python to maintain quality and business relevance.• Guide audience segmentation, test design, attribution analysis, and campaign measurement to improve marketing effectiveness.• Support modernization efforts within the marketing technology ecosystem, including Adobe platform-related implementations and enhancements.• Work with external partners, agencies, and technology providers to maintain alignment on scope, execution, and outcomes.• Deliver clear updates, insights, and strategic recommendations to executive leadership and other senior stakeholders. <ul><li>Must-Haves: Enterprise Marketing Analytics leadership, MarTech transformation, cross-functional program management, executive communication, Adobe ecosystem, data science oversight. Nice-to-Haves: Insurance, financial services, regulated industries, Salesforce, Databricks, Power BI, AWS, SageMaker.</li><li>Tech Stack: Adobe Campaign, Adobe CRM, Adobe Workfront, SQL, Python, R, Databricks, Salesforce, Power BI, AWS, SageMaker, MarTech ecosystems, predictive modeling, MLOps. Non-negotiable: Senior enterprise leadership experience driving Marketing Analytics and MarTech initiatives.</li></ul>
2026-07-30T00:00:00Z

Digital Marketing Analyst

Livonia, MI
remote
Temporary / Contract
45 - 55 USD / Hourly
We are looking for an experienced Digital Marketing Analyst to support high-impact marketing analytics and marketing technology efforts within the insurance industry. This Long-term Contract position that is remote with monthly travel to Michigan, will work closely with senior leaders, technical teams, and business partners to turn strategic priorities into measurable results. The ideal candidate brings strong expertise in analytics, digital marketing, and enterprise program leadership, with the ability to guide complex initiatives across data, technology, and marketing functions. Responsibilities:• Direct large-scale marketing analytics and marketing technology programs that support enterprise goals and measurable business performance.• Convert organizational objectives into practical roadmaps, aligning deliverables, priorities, and execution across multiple teams.• Oversee project governance, milestone tracking, issue resolution, and risk management to keep initiatives moving forward effectively.• Coordinate collaboration among marketing, information technology, analytics, data science, and business stakeholders to ensure consistent progress.• Evaluate analytical models, reporting outputs, and technical work produced in platforms such as Python to maintain quality and business relevance.• Guide audience segmentation, test design, attribution analysis, and campaign measurement to improve marketing effectiveness.• Support modernization efforts within the marketing technology ecosystem, including Adobe platform-related implementations and enhancements.• Work with external partners, agencies, and technology providers to maintain alignment on scope, execution, and outcomes.• Deliver clear updates, insights, and strategic recommendations to executive leadership and other senior stakeholders. <ul><li>Must-Haves: Enterprise Marketing Analytics leadership, MarTech transformation, cross-functional program management, executive communication, Adobe ecosystem, data science oversight. Nice-to-Haves: Insurance, financial services, regulated industries, Salesforce, Databricks, Power BI, AWS, SageMaker.</li><li>Tech Stack: Adobe Campaign, Adobe CRM, Adobe Workfront, SQL, Python, R, Databricks, Salesforce, Power BI, AWS, SageMaker, MarTech ecosystems, predictive modeling, MLOps. Non-negotiable: Senior enterprise leadership experience driving Marketing Analytics and MarTech initiatives.</li></ul>
2026-07-30T00:00:00Z