<p>We are seeking a data-driven Marketing Analyst to join our team. The Marketing Analyst will be responsible for collecting, analyzing, and interpreting marketing data to provide actionable insights that improve campaign performance, customer engagement, and overall business results. This role works closely with marketing, sales, and leadership teams to measure effectiveness, identify trends, and support strategic decision-making.</p><p>Key Responsibilities</p><ul><li>Analyze marketing campaign performance across digital and traditional channels, including email, social media, paid advertising, website traffic, and lead generation.</li><li>Develop and maintain reports, dashboards, and KPIs to track marketing effectiveness and ROI.</li><li>Monitor customer behavior, market trends, and competitive activity to identify opportunities for growth.</li><li>Gather, clean, and interpret data from multiple sources, including CRM systems, marketing automation platforms, web analytics tools, and databases.</li><li>Provide recommendations to optimize marketing strategies, audience targeting, and campaign performance.</li><li>Conduct ad hoc analyses and present findings to stakeholders in a clear and actionable manner.</li><li>Partner with cross-functional teams including marketing, sales, finance, and operations to support business objectives.</li><li>Measure customer acquisition, retention, engagement, and conversion metrics.</li><li>Assist with forecasting, budgeting, and marketing performance planning.</li><li>Ensure data accuracy and maintain reporting integrity across platforms.</li></ul><p>Qualifications</p><ul><li>Bachelor's degree in Marketing, Business, Statistics, Economics, Data Analytics, or a related field.</li><li>2+ years of experience in marketing analytics, business intelligence, digital marketing, or a related analytical role.</li><li>Strong analytical and problem-solving skills with the ability to translate data into business insights.</li><li>Experience with reporting and visualization tools such as Tableau, Power BI, Looker, or Google Data Studio.</li><li>Proficiency in Microsoft Excel, including pivot tables, formulas, and data analysis functions.</li><li>Experience working with CRM and marketing automation platforms such as Salesforce, HubSpot, Marketo, or Pardot.</li><li>Familiarity with web analytics platforms, including Google Analytics.</li><li>Strong communication and presentation skills.</li><li>Ability to manage multiple projects and deadlines in a fast-paced environment.</li></ul><p>Key Performance Indicators (KPIs)</p><ul><li>Campaign ROI</li><li>Lead generation performance</li><li>Conversion rates</li><li>Cost per lead/customer acquisition cost</li><li>Website traffic and engagement metrics</li><li>Marketing-sourced pipeline and revenue</li><li>Customer retention and engagement metrics</li></ul><p><br></p>
<p>Our client is an established and growing manufacturing organization seeking a <strong>Corporate Accounting Manager</strong> to join its finance and accounting team. This is an excellent opportunity for an accounting professional who enjoys being hands-on with the numbers while also serving as a key partner to leadership and the broader organization. This is a hybrid position with plenty of flexibility for REMOTE work. </p><p><br></p><p>The Corporate Accounting Manager will play an important role in maintaining accurate financial reporting, strengthening accounting processes, and supporting the continued growth of the business. This position offers broad exposure across corporate accounting and the opportunity to work closely with the Controller, CFO, operations, and other members of the leadership team.</p><p><br></p><p>What You'll Do as Corporate Accounting Manager</p><ul><li>Manage and oversee corporate accounting activities, including general ledger, journal entries, accruals, account reconciliations, and month-end close.</li><li>Lead an accurate and timely monthly, quarterly, and year-end close process.</li><li>Prepare and review financial statements and supporting schedules for management.</li><li>Assist with consolidated financial reporting across multiple entities, locations, or business units.</li><li>Ensure accounting activities are performed in accordance with GAAP and company policies.</li><li>Research and provide guidance on technical accounting matters and complex transactions.</li><li>Develop, maintain, and improve accounting policies, procedures, and internal controls.</li><li>Partner with plant accounting and operations teams to ensure accurate and consistent financial information.</li><li>Analyze balance sheet and income statement activity and identify trends, discrepancies, and opportunities for improvement.</li><li>Support the annual audit process and serve as a key point of contact with external auditors.</li><li>Oversee intercompany accounting and reconciliation activities.</li><li>Assist with budgeting, forecasting, cash flow analysis, and other financial planning activities as needed.</li><li>Identify opportunities to improve accounting processes, reporting, systems, and automation.</li><li>Support ERP improvements, system implementations, and other finance-related projects.</li><li>Provide financial information and analysis to help leadership make informed business decisions.</li><li>Take on additional responsibilities and special projects as the organization continues to grow.</li></ul><p>The ideal candidate will be a <strong>self-starter and problem solver</strong> who looks for ways to improve processes rather than simply maintaining the status quo. Manufacturing experience is important, but we're particularly interested in someone who understands how accounting connects to operations, profitability, inventory, working capital, and overall business performance.</p><p><br></p><p>For immediate consideration call Jimmy Tunney at 517-657-8054.</p>