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Marketing Coordinator

Marketing Coordinator Job Description

Marketing coordinators assist the marketing department with various initiatives and programs. Depending on the company, their responsibilities may include coordinating marketing and community events; assisting with the development, execution and monitoring of email, digital, social media, and content marketing campaigns; creating original content; tracking sales data; and conducting market research. Strong communication and interpersonal skills and project management experience are essential for this role.

Typical marketing coordinator duties:

Collecting, analyzing and summarizing sales data for use in marketing reportsManaging projects for the marketing department, such as maintaining supplies of marketing materials by conducting stock inventory and placing ordersPlanning meetings and trade shows by identifying, assembling and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists

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Salary for Marketing Coordinator
50250 - 75750
Low
50250
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
62250
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
75750
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 170500 204250 248750 Vice President of Marketing 147750 173500 198250 Marketing Director 108750 132250 164500 Product Manager 92750 119250 139250 Product Marketing Manager 89750 113000 137000 Marketing Manager 90250 108000 127500 Brand Manager 80750 96500 115500 Project Manager 69500 82500 100000 Customer Experience Marketing Manager 59750 75000 89750 Market Researcher 59000 73250 90000 Media Director 97000 117250 137000 Media Buyer 61500 71000 86250 Media Planner 60250 70000 84000 Communications Manager 77750 91250 105000 Communications Specialist 54500 64250 78000 Event Manager 56000 68750 84500 Event Coordinator 44000 51000 59750

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.