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Market Researcher in Burlington, MA

Market Researcher Job Description

Market researchers conduct research to determine the level of demand for a product or service, which audiences are likely to buy those items, and at what price. Their various research techniques include conducting surveys, one-on-one interviews and focus groups to help guide brand strategy. This role requires strong analytical, writing and presentation skills; a marketing background; and an understanding of data analysis software. An MBA is a plus.

Typical market researcher duties:

Analyzing a company’s demographics and monitoring competitors’ activities and market conditionsWorking closely with brand/product managers to help assess customer needs and new product opportunitiesConsolidating market research findings in detailed reports or presentations and sharing information with stakeholders

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Salary for Market Researcher in Burlington, MA
63720 - 97200
Low
63720
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
79110
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
97200
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 184140 220590 268650 Vice President of Marketing 159570 187380 214110 Marketing Director 117450 142830 177660 Product Manager 100170 128790 150390 Product Marketing Manager 96930 122040 147960 Marketing Manager 97470 116640 137700 Marketing Coordinator 54270 67230 81810 Brand Manager 87210 104220 124740 Project Manager 75060 89100 108000 Customer Experience Marketing Manager 64530 81000 96930 Media Director 104760 126630 147960 Media Buyer 66420 76680 93150 Media Planner 65070 75600 90720 Communications Manager 83970 98550 113400 Communications Specialist 58860 69390 84240 Event Manager 60480 74250 91260 Event Coordinator 47520 55080 64530

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.