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Communications Specialist in Reading, PA

Communications Specialist Job Description

Communications specialists support the development and delivery of internal and external messaging for companies across various platforms. This role requires strong writing, editing and organizational skills and the ability to tailor content to diverse audiences. They play a key role in maintaining brand consistency, supporting media outreach and enhancing employee engagement.Professionals in this role collaborate with marketing, HR and leadership teams to execute campaigns, manage content calendars and monitor communication effectiveness. Communications specialists increasingly use AI-powered tools to streamline workflows, personalize messaging and analyze audience sentiment.

Typical communications specialist duties:

Drafting and editing content for newsletters, press releases, executive communications and social mediaSupporting internal communication initiatives that promote organizational culture, values and company updatesAssisting with media relations, including outreach, monitoring and reportingUsing AI tools to generate content ideas, optimize messaging and track engagement metricsMaintaining editorial calendars and ensuring timely delivery of communication materialsCollaborating with cross-functional teams to ensure message alignment and consistencyMonitoring feedback channels and assisting in reputation management effortsPreparing reports on communication performance and recommending improvements

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Salary for Communications Specialist in Reading, PA

53138 - 76050

Low
53138
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
62644
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
76050
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 166238 199144 242531 Vice President of Marketing 144056 169163 193294 Marketing Director 106031 128944 160388 Product Manager 90431 116269 135769 Product Marketing Manager 87506 110175 133575 Marketing Manager 87994 105300 124313 Marketing Coordinator 48994 60694 73856 Brand Manager 78731 94088 112613 Project Manager 67763 80438 97500 Customer Experience Marketing Manager 58256 73125 87506 Market Researcher 57525 71419 87750 Media Director 94575 114319 133575 Media Buyer 59963 69225 84094 Media Planner 58744 68250 81900 Communications Manager 75806 88969 102375 Event Manager 54600 67031 82388 Event Coordinator 42900 49725 58256

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.