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Brand Manager in Miami, FL

Brand Manager job description

Brand managers plan, develop and implement brand strategies and marketing programs for a particular business or product. They are responsible for providing branding direction, developing and executing brand marketing programs, and ensuring brand consistency across channels. This position requires strong communication, leadership, team-building and analytical skills.

Typical brand manager duties:

Reviewing market research to anticipate competitive and industry trends, and translating consumer attitudes into new branding directionsCoordinating sales, pricing, product supply and product development to meet strategic objectivesConsulting with design and development teams about market requirements and product features

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Salary for Brand Manager in Miami, FL

91840 - 131600

Low
91840
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
110040
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
131600
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 193200 232960 280840 Vice President of Marketing 168280 197120 226800 Marketing Director 123480 150640 187320 Product Manager 106680 136920 159320 Product Marketing Manager 103600 129640 156800 Marketing Manager 101920 122080 144200 Marketing Coordinator 57120 70280 85680 Marketing Project Manager 79520 94360 114240 Market Researcher 66920 84000 103320 Media Director 109480 132440 154560 Media Buyer 71960 80920 98000 Media Planner 68320 79520 95200 Communications Manager 88200 103880 120120 Communications Specialist 61880 73080 88760 Event Manager 63560 78960 96880 Event Coordinator 50400 58520 68600

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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