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Brand Manager in Knoxville, TN

Brand Manager Job Description

Brand managers plan, develop and implement brand strategies and marketing programs for a particular business or product. They are responsible for providing branding direction, developing and executing brand marketing programs, and ensuring brand consistency across channels. This position requires strong communication, leadership, team-building and analytical skills.

Typical brand manager duties:

Reviewing market research to anticipate competitive and industry trends, and translating consumer attitudes into new branding directionsCoordinating sales, pricing, product supply and product development to meet strategic objectivesConsulting with design and development teams about market requirements and product features

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Salary for Brand Manager in Knoxville, TN

75905 - 108570

Low
75905
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
90710
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
108570
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 160270 191995 233825 Vice President of Marketing 138885 163090 186355 Marketing Director 102225 124315 154630 Product Manager 87185 112095 130895 Product Marketing Manager 84365 106220 128780 Marketing Manager 84835 101520 119850 Marketing Coordinator 47235 58515 71205 Project Manager 65330 77550 94000 Customer Experience Marketing Manager 56165 70500 84365 Market Researcher 55460 68855 84600 Media Director 91180 110215 128780 Media Buyer 57810 66740 81075 Media Planner 56635 65800 78960 Communications Manager 73085 85775 98700 Communications Specialist 51230 60395 73320 Event Manager 52640 64625 79430 Event Coordinator 41360 47940 56165

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.