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Marketing Manager in Nashville, TN

Marketing Manager Job Description

A marketing manager is responsible for overseeing the promotion of a company’s brand, and for developing and executing successful marketing strategies that build awareness of the company’s products or services. This professional may manage marketing for a range of products or specialize in a particular product or service, depending on the size of the organization. Marketing managers evaluate previous marketing campaigns, initiate market research, and develop and implement new campaigns. Candidates should have experience in online marketing and social media strategy. A degree in marketing or business administration is often required.

Typical marketing manager duties:

Developing and deploying marketing campaigns through media, advertising and social media channelsOverseeing internal marketing teams, promotional messaging and products, and ensuring they meet brand guidelinesManaging the annual marketing budget, allocating funds, and reporting on the performance of strategies and campaigns

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Salary for Marketing Manager in Nashville, TN
95665 - 135150
Low
95665
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
114480
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
135150
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 180730 216505 263675 Vice President of Marketing 156615 183910 210145 Marketing Director 115275 140185 174370 Product Manager 98315 126405 147605 Product Marketing Manager 95135 119780 145220 Marketing Coordinator 53265 65985 80295 Brand Manager 85595 102290 122430 Project Manager 73670 87450 106000 Customer Experience Marketing Manager 63335 79500 95135 Market Researcher 62540 77645 95400 Media Director 102820 124285 145220 Media Buyer 65190 75260 91425 Media Planner 63865 74200 89040 Communications Manager 82415 96725 111300 Communications Specialist 57770 68105 82680 Event Manager 59360 72875 89570 Event Coordinator 46640 54060 63335

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.