Search jobs now Find the right job type for you Explore how we help job seekers Contract talent Permanent talent Learn how we work with you Executive search Finance and Accounting Technology Marketing and Creative Legal Administrative and Customer Support Technology Risk, Audit and Compliance Finance and Accounting Digital, Marketing and Customer Experience Legal Operations Human Resources 2026 Salary Guide Demand for Skilled Talent Report Building Future-Forward Tech Teams Job Market Outlook Press Room Salary and hiring trends Adaptive working Competitive advantage Work/life balance Inclusion Browse jobs Find your next hire Our locations

Media Buyer in Nashville, TN

Media Buyer Job Description

Media buyers negotiate with media sales representatives to buy and place advertising on a variety of media channels, including print, broadcast and digital outlets. They identify media placements that enable a company or client to communicate its message to target audiences in the most effective and cost-efficient manner. This position requires strong analytical, critical thinking and negotiation skills; business acumen; and attention to detail. Employers seek candidates with media-buying or digital media experience. A bachelor’s degree in marketing or advertising is often required.

Typical media buyer duties:

Collaborating with accounting managers, media planners, and design and production personnel to plan and optimize media campaignsUsing market research information, like demographics and ratings, to select the best media mix and placements for an advertising campaignComparing and negotiating advertising rates and ensuring purchased advertising runs as specified

Looking for a media buyer or a media buyer job?

Submit your resume or request talent now and our expert recruiters will be with you shortly.Robert Half can assist you with your media buyer recruitment needs.
Salary for Media Buyer in Nashville, TN

65190 - 91425

Low
65190
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
75260
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
91425
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 180730 216505 263675 Vice President of Marketing 156615 183910 210145 Marketing Director 115275 140185 174370 Product Manager 98315 126405 147605 Product Marketing Manager 95135 119780 145220 Marketing Manager 95665 114480 135150 Marketing Coordinator 53265 65985 80295 Brand Manager 85595 102290 122430 Project Manager 73670 87450 106000 Customer Experience Marketing Manager 63335 79500 95135 Market Researcher 62540 77645 95400 Media Director 102820 124285 145220 Media Planner 63865 74200 89040 Communications Manager 82415 96725 111300 Communications Specialist 57770 68105 82680 Event Manager 59360 72875 89570 Event Coordinator 46640 54060 63335

Explore more salaries

Learn what sets our data apart

Looking to hire? Start here.

Access the skilled permanent and contract talent you need—from support roles to C-suite—with precision matching powered by Robert Half recruiters leveraging their experience combined together with our industry-leading AI technology. Hire talent

More to explore

Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.