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Marketing Manager in Dayton, OH

Marketing Manager job description

A marketing manager is responsible for overseeing the promotion of a company’s brand, and for developing and executing successful marketing strategies that build awareness of the company’s products or services. This professional may manage marketing for a range of products or specialize in a particular product or service, depending on the size of the organization. Marketing managers evaluate previous marketing campaigns, initiate market research, and develop and implement new campaigns. Candidates should have experience in online marketing and social media strategy. A degree in marketing or business administration is often required.

Typical marketing manager duties:

Developing and deploying marketing campaigns through media, advertising and social media channelsOverseeing internal marketing teams, promotional messaging and products, and ensuring they meet brand guidelinesManaging the annual marketing budget, allocating funds, and reporting on the performance of strategies and campaigns

Looking for a marketing manager or a marketing manager job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a marketing manager.Search marketing manager openings and apply now or submit your resume to be considered for opportunities that match your experience.
AI marketing tools
Answer engine optimization (AEO) and SEO
Brand management
Content and social marketing
CRM strategy
Customer insights
Go-to-market strategy
Integrated campaigns
Marketing analytics
Marketing automation
Marketing strategy
Paid media
Project management

Salary for Marketing Manager in Dayton, OH

81900 - 115875

Low
81900
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
98100
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
115875
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

 Job title Low Mid High Chief Marketing Officer 155250 187200 225675 Vice President of Marketing 135225 158400 182250 Marketing Director 99225 121050 150525 Product Manager 85725 110025 128025 Product Marketing Manager 83250 104175 126000 Marketing Coordinator 45900 56475 68850 Brand Manager 73800 88425 105750 Marketing Project Manager 63900 75825 91800 Market Researcher 53775 67500 83025 Media Director 87975 106425 124200 Media Buyer 57825 65025 78750 Media Planner 54900 63900 76500 Communications Manager 70875 83475 96525 Communications Specialist 49725 58725 71325 Event Manager 51075 63450 77850 Event Coordinator 40500 47025 55125

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2027 Salary Guide Explore the latest data for roles in 7 professional fields and know what you should pay or earn in local and national markets.
Demand for Skilled Talent Check out our Demand for Skilled Talent report to learn about employers’ hiring plans and needs.
Labor market overview Stay on top of U.S. Bureau of Labor Statistics and job posting data to learn about today’s hiring market.
Pay and Compensation Highlights Dive deeper into salary and total compensation trends across a range of professional roles and industries.
What's inside the Salary Guide Learn how our salary benchmarks reflect accurate marketplace data through a rigorous, multistep verification process.
The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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