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Growth Marketing Manager in San Luis Obispo, CA

Growth Marketing Manager Job Description

A growth marketing manager focuses on driving the expansion and profitability of a business through various marketing channels and strategies. Typically reporting to higher-level management or the CMO, a corporate growth marketing manager is essential for enhancing brand awareness, acquiring new customers and increasing revenue. Companies or agencies prefer candidates with a bachelor’s degree in marketing, business or a related field and extensive experience in digital marketing, analytics and business development.

Typical growth marketing manager duties:

Planning and executing multichannel marketing campaigns aimed at customer acquisition and retentionAnalyzing data to measure the impact of marketing efforts and to make data-driven decisionsWorking closely with the sales team to align marketing initiatives with sales objectivesIdentifying and testing new growth opportunities through A/B testing, customer segmentation, and market researchCollaborating with cross-functional teams to ensure brand consistency and market penetration

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Salary for Growth Marketing Manager in San Luis Obispo, CA
106763 - 155903
Low
106763
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
127238
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
155903
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 118170 137768 159998 Marketing Analytics Specialist 83070 100035 126360 Digital Strategist 108810 128115 150930 Demand Generation Manager 104130 123143 147713 E-Commerce Marketing Manager 105593 122265 147713 Performance Marketing Manager 87750 120510 153270 Digital Marketing Manager 94478 117878 134843 Digital Marketing Specialist 68445 80730 96525 Digital Project Manager 88920 113783 133088 Email Marketing Manager 82193 104130 124898 Email Marketing Specialist 61425 76343 88043 Marketing Automation Specialist 82485 96818 113783 SEO Specialist 77220 89798 105008 Paid Search Specialist 73710 87750 99450

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.