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Email Marketing Specialist in Carlsbad, CA

Email Marketing Specialist job description

The email marketing specialist runs email campaigns that inform consumers and business partners of new products and services or company announcements. This role involves managing and segmenting contact lists using marketing automation software and tools such as Eloqua and Marketo for large organizations and HubSpot and Act-On for small businesses. Candidates for this role must have strong project management and copywriting skills, as well as working knowledge of HTML and website content management principles. Experience using web analytics tools, such as Google Analytics, is a plus.

Typical email marketing specialist duties:

Crafting email copy and coordinating effective designsAnalyzing campaign results and developing testing plans to continuously improve email performanceHandling customer feedback

Looking for an email marketing specialist or an email marketing specialist job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire an email marketing specialist.Search email marketing specialist openings and apply now or submit your resume to be considered for opportunities that match your experience.
A/B testing
AI marketing tools
Audience segmentation
CRM software proficiency
Customer journey mapping
Database management
Digital content creation
Email marketing tools
Integrated campaigns
Marketing automation platforms
Personalization
Web traffic analytics

Salary for Email Marketing Specialist in Carlsbad, CA

65575 - 94245

Low
65575
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
81740
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
94245
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

 Job title Low Mid High Marketing Analytics Manager 130845 147315 172020 Marketing Analytics Specialist 89060 107970 135115 Digital Strategist 116510 137250 161650 Growth Marketing Manager 114375 135420 168360 Demand Generation Manager 111630 131760 158295 E-Commerce Marketing Manager 112240 130540 157685 Performance Marketing Manager 93940 128405 163785 Digital Marketing Manager 100955 126575 143960 Digital Marketing Specialist 73200 86010 103090 Digital Project Manager 95160 122000 142130 Email Marketing Manager 89060 111630 135420 Marketing Automation Specialist 89365 104920 125660 SEO Specialist 82655 95770 111020 Paid Search Specialist 79300 93940 106750

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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