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Email Marketing Manager in San Antonio, TX

Email Marketing Manager Job Description

The email marketing manager oversees all aspects of a company’s email outreach and may report directly to the marketing director. Responsibilities for this data-driven and results-oriented role include designing and implementing direct email marketing campaigns, optimizing existing email experiences, and expanding into new areas as opportunities emerge. Candidates for this position need significant experience working with marketing technology platforms and customer relationship management (CRM) systems and the ability to create engaging content.

Typical email marketing manager duties:

Identifying target audiences and growing and maintaining email lists and databases for lead generationEnsuring the quality of all email communications, developing new templates, and upgrading existing templates with graphics and personalizationAnalyzing the performance of email campaigns, making improvements as needed and reporting on sales revenue generated from these efforts

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Salary for Email Marketing Manager in San Antonio, TX
70953 - 107818
Low
70953
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
89890
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
107818
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 102010 118928 138118 Marketing Analytics Specialist 71710 86355 109080 Digital Strategist 93930 110595 130290 Growth Marketing Manager 92163 109838 134583 Demand Generation Manager 89890 106303 127513 E-Commerce Marketing Manager 91153 105545 127513 Performance Marketing Manager 75750 104030 132310 Digital Marketing Manager 81558 101758 116403 Digital Marketing Specialist 59085 69690 83325 Digital Project Manager 76760 98223 114888 Email Marketing Specialist 53025 65903 76003 Marketing Automation Specialist 71205 83578 98223 SEO Specialist 66660 77518 90648 Paid Search Specialist 63630 75750 85850

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.