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Digital Strategist in Harrisburg, PA

Digital Strategist Job Description

Digital strategists identify digital marketing strategies for meeting a company’s or client’s goals and define target audiences for digital campaigns. These professionals may lead or participate in search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behaviors. The position requires the ability to translate quantitative information into creative strategies.

Typical digital strategist duties:

Using web-based tools to conduct market researchIdentifying the appropriate digital media channels and strategies to connect and engage with customersAnalyzing data and measuring the effectiveness of campaigns

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Salary for Digital Strategist in Harrisburg, PA
84075 - 116613
25th percentile
84075
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
99038
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
116613
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Marketing Manager 75525 94288 107825 Digital Marketing Specialist 53913 64363 76475 Digital Project Manager 69588 89063 105213 Email Marketing Manager 65075 82413 98088 Email Marketing Specialist 48688 60325 69588 Marketing Automation Specialist 66025 76238 89775 SEO Specialist 62463 72675 85263 Paid Search Specialist 58663 69825 79088 Social Media Manager 59375 74100 90725 Social Media Specialist 48450 57950 68875 Digital Community Manager 50113 61988 71488 Explore More Salaries

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