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Digital Strategist in Danbury, CT

Digital Strategist Job Description

Digital strategists identify digital marketing strategies for meeting a company’s or client’s goals and define target audiences for digital campaigns. These professionals may lead or participate in search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behaviors. The position requires the ability to translate quantitative information into creative strategies.

Typical digital strategist duties:

Using web-based tools to conduct market researchIdentifying the appropriate digital media channels and strategies to connect and engage with customersAnalyzing data and measuring the effectiveness of campaigns

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Salary for Digital Strategist in Danbury, CT
105090 - 145770
Low
105090
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
123735
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
145770
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 114130 133058 154528 Marketing Analytics Specialist 80230 96615 122040 Growth Marketing Manager 103113 122888 150573 Demand Generation Manager 100570 118933 142663 E-Commerce Marketing Manager 101983 118085 142663 Performance Marketing Manager 84750 116390 148030 Digital Marketing Manager 91248 113848 130233 Digital Marketing Specialist 66105 77970 93225 Digital Project Manager 85880 109893 128538 Email Marketing Manager 79383 100570 120628 Email Marketing Specialist 59325 73733 85033 Marketing Automation Specialist 79665 93508 109893 SEO Specialist 74580 86728 101418 Paid Search Specialist 71190 84750 96050

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.