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Digital Marketing Specialist in Wichita, KS

Digital Marketing Specialist Job Description

A digital marketing specialist works within a company’s marketing organization, identifying target markets and creating and implementing marketing campaigns across mobile and web platforms. These professionals may focus on specialized areas of digital marketing such as search engine optimization (SEO) and search engine marketing (SEM), paid search, display media, social media and shopping feeds.

Typical digital marketing specialist duties:

Overseeing a company’s digital strategy (or specializing in one area, such as SEO) Using digital platforms such as website, social media, search engines, email marketing, online advertising and corporate blogs to build brand awareness and generate sales Developing and implementing a program to analyze metrics for the digital marketing strategy and drive continuous performance

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Salary for Digital Marketing Specialist in Wichita, KS
50310 - 70950
Low
50310
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
59340
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
70950
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 86860 101265 117605 Marketing Analytics Specialist 61060 73530 92880 Digital Strategist 79980 94170 110940 Growth Marketing Manager 78475 93525 114595 Demand Generation Manager 76540 90515 108575 E-Commerce Marketing Manager 77615 89870 108575 Performance Marketing Manager 64500 88580 112660 Digital Marketing Manager 69445 86645 99115 Digital Project Manager 65360 83635 97825 Email Marketing Manager 60415 76540 91805 Email Marketing Specialist 45150 56115 64715 Marketing Automation Specialist 60630 71165 83635 SEO Specialist 56760 66005 77185 Paid Search Specialist 54180 64500 73100

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.