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Digital Marketing Manager in Janesville, WI

Digital Marketing Manager Job Description

The digital marketing manager plays a key role in enhancing a company’s brand awareness within the digital space, as well as driving website traffic, leads and sales. This role involves driving various digital marketing efforts, from search engine optimization (SEO) and search engine marketing (SEM) to email and social media. Strong analytical and collaborative skills and proven experience leading and managing digital campaigns are often required. Employers often seek candidates with relevant business knowledge and an understanding of web analytics.

Typical digital marketing manager duties:

Developing, implementing and managing marketing campaigns that promote a company and its products or services online or via digital channelsWorking closely with marketing team members, supporting teams, and agencies and vendors to execute digital campaignsAnalyzing customer and user data and measuring and reporting on the performance of digital campaigns

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Salary for Digital Marketing Manager in Janesville, WI
76713 - 109488
Low
76713
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
95713
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
109488
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 95950 111863 129913 Marketing Analytics Specialist 67450 81225 102600 Digital Strategist 88350 104025 122550 Growth Marketing Manager 86688 103313 126588 Demand Generation Manager 84550 99988 119938 E-Commerce Marketing Manager 85738 99275 119938 Performance Marketing Manager 71250 97850 124450 Digital Marketing Specialist 55575 65550 78375 Digital Project Manager 72200 92388 108063 Email Marketing Manager 66738 84550 101413 Email Marketing Specialist 49875 61988 71488 Marketing Automation Specialist 66975 78613 92388 SEO Specialist 62700 72913 85263 Paid Search Specialist 59850 71250 80750

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.