<p>We’re looking for a sharp, strategic, and highly adaptable <strong>Digital Marketing Manager – Paid Media</strong> to lead the execution of digital strategies across a range of paid channels, with a strong focus on driving B2C conversions and business growth. This role blends performance marketing expertise with cross-functional collaboration and strategic communication.</p><p><br></p><p>You'll manage campaign execution from strategy through launch, work closely with internal stakeholders to bring client and business goals to life, and continuously optimize to deliver measurable impact. This role requires someone who can think analytically, act quickly, and communicate clearly—without relying on marketing jargon. </p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Lead the strategy, planning, execution, and optimization of paid media campaigns across platforms like Google Ads, Meta, Reddit, and more.</li><li>Drive B2C performance outcomes—especially focused on conversions, ROAS, and growth KPIs.</li><li>Translate high-level campaign objectives into clear, executable strategies with measurable impact.</li><li>Collaborate with cross-functional internal teams (Project Management, Creative, Analytics, and occasionally Senior Leadership) to align on campaign strategy, timelines, and deliverables.</li><li>Help set up landing pages and ensure campaign launch readiness with the right tracking, assets, and messaging.</li><li>Work closely with the Project Management team to support client-facing communication and ensure that changes or optimizations are clearly understood and aligned with broader business goals.</li><li>Occasionally engage in client-facing discussions to support paid media strategies or requests (e.g., expanding into Reddit or a new platform).</li><li>Build and maintain campaign dashboards using Google Data Studio, using internal and platform data to track performance and guide strategic decisions.</li><li>Communicate campaign performance and optimization strategy to stakeholders in clear, actionable language—not just marketing speak.</li></ul><p><br></p>
<p>We are looking for a talented Digital Marketing Specialist (3 month contract) to join our client's team in Newmarket, Ontario. In this role, you will play a key part in planning, executing, and evaluating both digital and traditional marketing initiatives to enhance brand awareness and engagement. As this is a long-term contract position, you will have the opportunity to collaborate with diverse teams and contribute to impactful campaigns that support the goals of a non-profit organization.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement strategic marketing plans to promote programs, services, and brand awareness.</p><p>• Manage and grow the organization’s social media presence across various platforms, engaging with influencers and audiences to enhance visibility.</p><p>• Create and curate compelling content, including blog posts, newsletters, and campaign materials, tailored to diverse audiences.</p><p>• Oversee the organization’s website, ensuring content updates, functionality, and design remain effective and current.</p><p>• Plan and execute digital advertising campaigns, including SEO and pay-per-click strategies, to drive traffic and engagement.</p><p>• Monitor and analyze the performance of digital marketing channels, providing insights and recommendations to optimize future campaigns.</p><p>• Maintain and organize marketing assets, such as promotional materials and databases, ensuring compliance with privacy regulations.</p><p>• Collaborate with internal teams, agencies, and external partners to deliver high-quality and timely marketing projects.</p><p>• Track and report on customer journey metrics, identifying opportunities to improve user experience and conversion rates.</p><p>• Support the development and execution of marketing-related events and initiatives as needed.</p>
<p>Robert Half is working with a client seeking an experienced <strong>Senior Talent Acquisition Specialist</strong> to join their Human Resources team. The ideal candidate will focus on attracting, sourcing, and securing top-tier talent for technical and senior leadership roles in North America. This role blends strategy and innovation with strong collaboration across hiring teams, leveraging data, analytics, and AI-driven tools to optimize the recruitment process.</p><p> </p><p><strong>Responsibilities:</strong></p><ul><li>Partner with hiring managers to create and execute strategic recruiting plans to attract top candidates.</li><li>Utilize AI-based insights and analytics to influence hiring decisions and improve recruitment strategies.</li><li>Oversee the full recruitment lifecycle for multiple positions, from sourcing to offer negotiation.</li><li>Collaborate with hiring managers to define staffing needs and craft compelling job descriptions.</li><li>Source candidates using passive methods, social media, job boards, and professional networks.</li><li>Conduct initial interviews and pre-screening assessments.</li><li>Maintain a detailed pipeline of candidates and recruitment activity records.</li><li>Stay up to date on industry trends and provide recommendations to enhance recruitment practices.</li><li>Deliver market intelligence and align hiring strategies with business objectives.</li><li>Evaluate and refine recruitment programs and processes for greater efficiency.</li><li>Participate in employer branding initiatives and recruitment-focused projects.</li><li>Attend career fairs, networking events, and other talent acquisition forums.</li></ul><p><br></p>
<p>Are you a marketing leader with experience in marketing and a passion for driving results? Our client seeks a hands-on, full-time Marketing Manager to guide strategy, execute campaigns, and oversee marketing operations for their regional business, while also working with the global marketing team. This position is a digital marketing generalist, leading top and bottom funnel marketing initiatives, with ROI in mind. This individual will manage 1 Marketing Specialist and be tasked with growing our client’s new and existing product portfolio.</p><p> </p><p>This role is an in-office position, 5x per week in office in Mississauga with 1-2x annual travel to the US. </p><p> </p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and execute marketing strategies that support brand awareness and digital lead generation</li><li>Collaborate with sales and other departments to align efforts and create impactful top of funnel and bottom of funnel marketing programs</li><li>Oversee updates and maintenance of the company’s Canadian website</li><li>Manage marketing budgets, timelines, and deliverables to ensure projects are completed on time and within scope</li><li>Analyze marketing performance and present key metrics and recommendations to management</li><li>Manage a 1 Marketing Specialist and provide them with mentorship, training, support, and performance management </li><li>Ensure effective internal and external communications supporting marketing initiatives</li><li>Partner with external agencies for digital ad campaigns and paid advertising </li><li>Manage a marketing budget of 300K annually </li><li>Occasional travel required, including 1–2 trips per year to the US</li></ul>
