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Product Marketing Manager in Stamford, CT

Product Marketing Manager Job Description

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close collaboration with various departments such as sales, product development and advertising. A bachelor’s degree in marketing or a related field is usually required, along with a strong background in strategy development, consumer behavior analysis and digital marketing.

Typical product marketing manager duties:

Creating and executing marketing plans aimed at increasing product adoption and revenueConducting market research to identify customer needs and opportunitiesCollaborating with the sales and product development teams to bring the product to marketDeveloping marketing materials such as brochures, videos, and website contentAnalyzing key performance indicators to measure the effectiveness of marketing initiativesImplementing customer retention and upsell strategies

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Salary for Product Marketing Manager in Stamford, CT
116675 - 178100
Low
116675
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
146900
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
178100
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 221650 265525 323375 Vice President of Marketing 192075 225550 257725 Marketing Director 141375 171925 213850 Product Manager 120575 155025 181025 Marketing Manager 117325 140400 165750 Marketing Coordinator 65325 80925 98475 Brand Manager 104975 125450 150150 Project Manager 90350 107250 130000 Customer Experience Marketing Manager 77675 97500 116675 Market Researcher 76700 95225 117000 Media Director 126100 152425 178100 Media Buyer 79950 92300 112125 Media Planner 78325 91000 109200 Communications Manager 101075 118625 136500 Communications Specialist 70850 83525 101400 Event Manager 72800 89375 109850 Event Coordinator 57200 66300 77675

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.