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Media Buyer in Stamford, CT

Media Buyer Job Description

Media buyers negotiate with media sales representatives to buy and place advertising on a variety of media channels, including print, broadcast and digital outlets. They identify media placements that enable a company or client to communicate its message to target audiences in the most effective and cost-efficient manner. This position requires strong analytical, critical thinking and negotiation skills; business acumen; and attention to detail. Employers seek candidates with media-buying or digital media experience. A bachelor’s degree in marketing or advertising is often required.

Typical media buyer duties:

Collaborating with accounting managers, media planners, and design and production personnel to plan and optimize media campaignsUsing market research information, like demographics and ratings, to select the best media mix and placements for an advertising campaignComparing and negotiating advertising rates and ensuring purchased advertising runs as specified

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Salary for Media Buyer in Stamford, CT
79950 - 112125
Low
79950
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
92300
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
112125
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 221650 265525 323375 Vice President of Marketing 192075 225550 257725 Marketing Director 141375 171925 213850 Product Manager 120575 155025 181025 Product Marketing Manager 116675 146900 178100 Marketing Manager 117325 140400 165750 Marketing Coordinator 65325 80925 98475 Brand Manager 104975 125450 150150 Project Manager 90350 107250 130000 Customer Experience Marketing Manager 77675 97500 116675 Market Researcher 76700 95225 117000 Media Director 126100 152425 178100 Media Planner 78325 91000 109200 Communications Manager 101075 118625 136500 Communications Specialist 70850 83525 101400 Event Manager 72800 89375 109850 Event Coordinator 57200 66300 77675

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.