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Marketing Manager in Tampa, FL

Marketing Manager job description

A marketing manager is responsible for overseeing the promotion of a company’s brand, and for developing and executing successful marketing strategies that build awareness of the company’s products or services. This professional may manage marketing for a range of products or specialize in a particular product or service, depending on the size of the organization. Marketing managers evaluate previous marketing campaigns, initiate market research, and develop and implement new campaigns. Candidates should have experience in online marketing and social media strategy. A degree in marketing or business administration is often required.

Typical marketing manager duties:

Developing and deploying marketing campaigns through media, advertising and social media channelsOverseeing internal marketing teams, promotional messaging and products, and ensuring they meet brand guidelinesManaging the annual marketing budget, allocating funds, and reporting on the performance of strategies and campaigns

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Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a marketing manager.Search marketing manager openings and apply now or submit your resume to be considered for opportunities that match your experience.
AI marketing tools
Answer engine optimization (AEO) and SEO
Brand management
Content and social marketing
CRM strategy
Customer insights
Go-to-market strategy
Integrated campaigns
Marketing analytics
Marketing automation
Marketing strategy
Paid media
Project management

Salary for Marketing Manager in Tampa, FL

96460 - 136475

Low
96460
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
115540
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
136475
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

 Job title Low Mid High Chief Marketing Officer 182850 220480 265795 Vice President of Marketing 159265 186560 214650 Marketing Director 116865 142570 177285 Product Manager 100965 129585 150785 Product Marketing Manager 98050 122695 148400 Marketing Coordinator 54060 66515 81090 Brand Manager 86920 104145 124550 Marketing Project Manager 75260 89305 108120 Market Researcher 63335 79500 97785 Media Director 103615 125345 146280 Media Buyer 68105 76585 92750 Media Planner 64660 75260 90100 Communications Manager 83475 98315 113685 Communications Specialist 58565 69165 84005 Event Manager 60155 74730 91690 Event Coordinator 47700 55385 64925

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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