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Brand Manager in Tampa, FL

Brand Manager job description

Brand managers plan, develop and implement brand strategies and marketing programs for a particular business or product. They are responsible for providing branding direction, developing and executing brand marketing programs, and ensuring brand consistency across channels. This position requires strong communication, leadership, team-building and analytical skills.

Typical brand manager duties:

Reviewing market research to anticipate competitive and industry trends, and translating consumer attitudes into new branding directionsCoordinating sales, pricing, product supply and product development to meet strategic objectivesConsulting with design and development teams about market requirements and product features

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Salary for Brand Manager in Tampa, FL

86920 - 124550

Low
86920
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
104145
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
124550
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 182850 220480 265795 Vice President of Marketing 159265 186560 214650 Marketing Director 116865 142570 177285 Product Manager 100965 129585 150785 Product Marketing Manager 98050 122695 148400 Marketing Manager 96460 115540 136475 Marketing Coordinator 54060 66515 81090 Marketing Project Manager 75260 89305 108120 Market Researcher 63335 79500 97785 Media Director 103615 125345 146280 Media Buyer 68105 76585 92750 Media Planner 64660 75260 90100 Communications Manager 83475 98315 113685 Communications Specialist 58565 69165 84005 Event Manager 60155 74730 91690 Event Coordinator 47700 55385 64925

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.