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Product Manager in Tampa, FL

Product Manager job description

Product managers oversee the development and launch of marketing and creative campaigns designed to promote new or improved products or product lines. They help shape a product’s “story,” which explains the product’s usefulness in meeting target customers’ specific needs and supporting their goals. Product managers need strong communication, collaboration and organizational skills, as their role requires them to work closely with the various teams — such as social media, public relations and sales — responsible for communicating to and engaging with target audiences. Most employers seek candidates with a proven track record of leading marketing and campaign initiatives, and some may prefer to hire product managers with knowledge of or experience in their company’s industry.

Typical product manager duties:

Researching and creating buyer personas (profiles of a product’s ideal customers) and crafting user stories detailing target customers’ needs and goalsDeveloping go-to-market strategies for new products or product linesEducating sales teams on a product’s value for customers and ensuring they’re equipped with marketing and creative content that helps communicate that value

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Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a product manager.Search product manager openings and apply now or submit your resume to be considered for opportunities that match your experience.
Salary for Product Manager in Tampa, FL

100965 - 150785

Low
100965
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
129585
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
150785
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 182850 220480 265795 Vice President of Marketing 159265 186560 214650 Marketing Director 116865 142570 177285 Product Marketing Manager 98050 122695 148400 Marketing Manager 96460 115540 136475 Marketing Coordinator 54060 66515 81090 Brand Manager 86920 104145 124550 Marketing Project Manager 75260 89305 108120 Market Researcher 63335 79500 97785 Media Director 103615 125345 146280 Media Buyer 68105 76585 92750 Media Planner 64660 75260 90100 Communications Manager 83475 98315 113685 Communications Specialist 58565 69165 84005 Event Manager 60155 74730 91690 Event Coordinator 47700 55385 64925

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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