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Growth Marketing Manager in Ann Arbor, MI

Growth Marketing Manager Job Description

A growth marketing manager focuses on driving the expansion and profitability of a business through various marketing channels and strategies. Typically reporting to higher-level management or the CMO, a corporate growth marketing manager is essential for enhancing brand awareness, acquiring new customers and increasing revenue. Companies or agencies prefer candidates with a bachelor’s degree in marketing, business or a related field and extensive experience in digital marketing, analytics and business development.

Typical growth marketing manager duties:

Planning and executing multichannel marketing campaigns aimed at customer acquisition and retentionAnalyzing data to measure the impact of marketing efforts and to make data-driven decisionsWorking closely with the sales team to align marketing initiatives with sales objectivesIdentifying and testing new growth opportunities through A/B testing, customer segmentation, and market researchCollaborating with cross-functional teams to ensure brand consistency and market penetration

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Salary for Growth Marketing Manager in Ann Arbor, MI

93531 - 136581

Low
93531
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
111469
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
136581
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 103525 120694 140169 Marketing Analytics Specialist 72775 87638 110700 Digital Strategist 95325 112238 132225 Demand Generation Manager 91225 107881 129406 E-Commerce Marketing Manager 92506 107113 129406 Performance Marketing Manager 76875 105575 134275 Digital Marketing Manager 82769 103269 118131 Digital Marketing Specialist 59963 70725 84563 Digital Project Manager 77900 99681 116594 Email Marketing Manager 72006 91225 109419 Email Marketing Specialist 53813 66881 77131 Marketing Automation Specialist 72263 84819 99681 SEO Specialist 67650 78669 91994 Paid Search Specialist 64575 76875 87125

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.