E-Commerce Marketing Manager in Columbus, OH

E-Commerce Marketing Manager Job Description

E-commerce marketing managers develop and implement plans to achieve online marketing and sales goals through effective e-commerce. They may be expected to drive or contribute to search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behavior. This role also often includes training and leading an e-commerce marketing team. Employers look for candidates who are skilled at translating quantitative information into creative strategies.

Typical e-commerce marketing manager duties:

Developing project budgets and monitoring costs

Providing status reports to project stakeholders, including business leadership

Collaborating with IT staff to improve customers’ online experience

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Salary for E-Commerce Marketing Manager in Columbus, OH

87955 - 122500

25th percentile

87955

The candidate is new to the role and building the needed skills, experience and autonomy.

50th percentile

102165

The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.

75th percentile

122500

The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Product Manager – Marketing and Creative

89915

113925

133035

Growth Marketing Manager

87465

104615

127155

Product Marketing Manager

86240

109515

131320

Demand Generation Manager

85505

101185

121275

Brand Manager

77665

93590

111965

Project Manager – Marketing and Creative

66885

80115

96285

Customer Experience Marketing Manager

58555

73500

87955

Media Director

95060

114905

134260

Digital Media Buyer

58310

68110

84525

Media Planner

58065

68110

82320

Marketing Analytics Manager

95305

111230

129115

Marketing Analytics Specialist

67375

81095

102655

Market Researcher

56595

70315

86485

Event Manager

54145

66150

81340

Event Coordinator

43120

49735

58310

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