Search jobs now Find the right job type for you Explore how we help job seekers Contract talent Permanent talent Learn how we work with you Executive search Finance and Accounting Technology Marketing and Creative Legal Administrative and Customer Support Technology Risk, Audit and Compliance Finance and Accounting Digital, Marketing and Customer Experience Legal Operations Human Resources 2026 Salary Guide Demand for Skilled Talent Report Building Future-Forward Tech Teams Job Market Outlook Press Room Salary and hiring trends Adaptive working Competitive advantage Work/life balance Inclusion Browse jobs Find your next hire Our locations

Demand Generation Manager in Nashville, TN

Demand Generation Manager Job Description

The demand generation manager is a revenue-centric marketing professional with experience and demonstrated skills in both inbound and outbound marketing. This position is typically tasked with generating demand at the top of the sales funnel. The demand generation manager oversees programs focused on building brand awareness and stickiness, identifying new markets, and promoting the company’s products and services to a broad audience. Employers look for candidates with a deep understanding of both the product and the customer journey that leads to buying that product. Experience creating sales and marketing content is often preferred.

Typical demand generation manager duties:

Planning, budgeting and implementing a demand generation plan that aligns with business goals and developing metrics to track and report on achievementsWorking collaboratively with other functions, especially the sales organization, to build effective support programs, such as sales enablementGrowing distribution across all channels and ensuring that appropriate content reaches the sales funnel at the appropriate time

Looking for a demand generation manager or a demand generation manager job?

Submit your resume or request talent now and our expert recruiters will be with you shortly.Robert Half can help you with your demand generation manager staffing needs.
Salary for Demand Generation Manager in Nashville, TN
94340 - 133825
Low
94340
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
111565
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
133825
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Manager 107060 124815 144955 Marketing Analytics Specialist 75260 90630 114480 Digital Strategist 98580 116070 136740 Growth Marketing Manager 96725 115275 141245 E-Commerce Marketing Manager 95665 110770 133825 Performance Marketing Manager 79500 109180 138860 Digital Marketing Manager 85595 106795 122165 Digital Marketing Specialist 62010 73140 87450 Digital Project Manager 80560 103085 120575 Email Marketing Manager 74465 94340 113155 Email Marketing Specialist 55650 69165 79765 Marketing Automation Specialist 74730 87715 103085 SEO Specialist 69960 81355 95135 Paid Search Specialist 66780 79500 90100

Explore more salaries

Learn what sets our data apart

Looking to hire? Start here.

Access the skilled permanent and contract talent you need—from support roles to C-suite—with precision matching powered by Robert Half recruiters leveraging their experience combined together with our industry-leading AI technology. Hire talent

More to explore

Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.