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18 Questions to ask in your next employee engagement survey

Competitive advantage Skills Corporate culture Management tips Management and leadership Article Retention
How happy is your talent? Knowing the answer to this question isn't just the key to a productive, motivated workforce; it can also reveal critical insights about leadership, company culture, and talent retention. Our recruitment experts share insights into the DNA of an effective employee engagement survey, 18 questions to ask, and how to leverage the results.

What makes a good engagement survey?

A truly effective employee engagement survey should address three key areas: company culture, job enablement, and leadership. The best place to start is by looking at the data you already have - assess feedback given in exit interviews over the last 12 months, coupled with the results of your most recent employee engagement survey. This’ll give you an accurate reading on which areas have improved versus those that still need work. When writing your engagement survey, try to phrase your questions in an unbiased and neutral way to strip away any hint of a leadership agenda, so people feel safe speaking more freely. Better yet, present questions or statements with a sliding scale that respondents can use to accurately show how closely they agree with the statement to ensure you're collecting nuanced, accurate data.   Let employees know approximately how long the survey will take so they can plan it into their schedules accordingly. Finally, only ask for feedback on things you can or want to change within the business. You'll quickly lose trust and buy-in if employees feel ignored after taking the time to give their honest opinions.   Read more: Why embracing different opinions in your team is important

Employee engagement survey questions to ask

Leadership How confident are you in leadership decisions made over the last 6 months? How transparent is leadership about the reasoning behind major company changes? Do you feel leadership accurately embodies the values and culture of the business? Are you rewarded or recognised for your achievements? Do you feel leadership is invested in your development and success? How accessible and approachable do you find leadership when you need support? Job enablement Do you have the tools, processes, and systems needed to do a good job? How satisfied are you with the training and development opportunities you’ve been given? Do you feel you have good career growth pathways at this company? Do you feel the contributions you make are meaningful? Do you have a clear understanding of what success looks like in your role? How would you rate the frequency and quality of the feedback you receive? Company culture Do you feel you can bring your true self to work? Do you feel your voice and opinions are valued? How closely do you feel the company’s actions reflect its mission and ethos? In your opinion, does this company successfully support diversity and inclusion? How likely are you to recommend this company as a great place to work? How comfortable do you feel raising concerns or challenging ideas? Read more: 7 fun team-building exercises for work

How to improve employee engagement using your results

Analyse, strategise, and prioritise Identify patterns and trends in the data and prioritise areas with the lowest scores but highest impact on metrics like retention, performance, and satisfaction. Use these findings to create an action plan, complete with timelines and goals, then communicate these with the company at large, along with the rest of your findings (both positive and negative). Keep the lines of communication open Once you've reported the survey results and proposed your action plan, it's vital to maintain open lines of communication by giving regular progress reports. Share how much progress has been made and, in situations where change is slow, share the reasons why and what you're doing to help move things along. Link your improvements to business outcomes As you work through your action plan, be sure to keep track of metrics. Monitor engagement via employee 1-2-1 meetings, manager feedback, and the speed and efficiency of projects and tasks. Take note of how this affects productivity, turnover, and employee churn so you’ve got quality data for your next engagement survey.

For more insights and tips on retaining and managing a team, download our latest Jobs Confidence Index or visit the Robert Half insights blog today.