<p><strong>About the Role</strong></p><p>We are seeking an experienced and strategic Marketing Manager to lead the Canadian marketing initiatives for a global leader in material-handling equipment. This position will oversee the development and execution of regional marketing programs supporting eight full-service branches across Ontario and Quebec, enhancing brand awareness and driving lead generation for material handling solutions such as electric forklifts, reach trucks, and warehouse systems.</p><p>Reporting to the General Manager – Sales and Marketing, you will collaborate closely with cross-functional teams and manage a Marketing Project Specialist, while partnering with our US-based global marketing team and external agencies.</p><p> </p><p><strong>Key Responsibilities</strong></p><ul><li><strong>Strategic Execution:</strong> Develop, implement, and measure comprehensive marketing strategies to engage targeted customer segments, optimizing ROI across top and bottom funnel activities.</li><li><strong>Program Leadership:</strong> Drive regional campaigns, digital initiatives, and support brand awareness while overseeing all aspects of the Canadian corporate website.</li><li><strong>Team & Project Management:</strong> Manage and mentor the Marketing Project Specialist, ensuring effective internal and external communications, while delivering marketing projects on time and within budget.</li><li><strong>Performance Tracking:</strong> Evaluate marketing program results, report on key metrics, and recommend continuous improvements for management review.</li><li><strong>Budget Ownership:</strong> Oversee a $300K CAD annual marketing budget, working with external agencies (currently Google Ads support) to maximize value and efficiency.</li><li><strong>Collaboration:</strong> Align marketing activities with sales objectives and operations, maintaining open communication with the US global team, navigating approval processes as needed.</li><li><strong>Departmental Excellence:</strong> Advocate for the Marketing Department’s mission, vision, and values throughout project development.</li><li><strong>Employee Development:</strong> Train, counsel, and handle compensation recommendations and review for direct reports.</li></ul><p> </p><p> </p><p><br></p>
<p><strong>Role Overview: </strong></p><p>We are seeking a <strong>Marketing / Marketing Communications Manager</strong> to lead and execute marketing communication activities for our Canadian subsidiary. This is a hands-on managerial role with no direct reports, responsible for local brand execution while closely coordinating with the U.S. subsidiary and global HQ. The role reports directly to the <strong>Country Head</strong>.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>Brand Communication (In-house)</strong></p><p>· Lead subsidiary-level brand communication activities aligned with global brand strategy</p><p>· Manage and support SNS content and website updates</p><p>· Ensure consistent application of global brand guidelines across all materials</p><p><br></p><p><strong>Cross-Regional Marketing Coordination (HQ & U.S. Subsidiary)</strong></p><p>· Coordinate marketing initiatives and assets with global HQ and the U.S. marketing team</p><p>· Localize global and regional marketing materials for the Canadian market</p><p>· Align campaign timelines, messaging, and content updates across regions</p><p>· Act as the primary Marcomm coordination point between Canada, the U.S., and HQ</p><p><br></p><p><strong>Trade & Dealer Marketing Communications</strong></p><p>· Lead marketing communication initiatives in collaboration with key dealers and partners</p><p>· Develop and manage Marcomm materials supporting dealer programs and promotions</p><p>· Serve as the primary Marcomm contact for internal sales teams</p><p><br></p><p><strong>POS Materials Planning & Management</strong></p><p>· Plan, develop, and manage POS materials (banners, posters, in-store displays, etc.)</p><p>· Oversee production schedules, quantities, and vendor coordination</p><p>· Ensure quality control and on-time delivery</p><p><br></p><p><strong>Catalog & Warranty Materials Management</strong></p><p>· Lead the creation and management of product catalogs, warranty brochures, and printed collateral</p><p>· Perform hands-on design and layout work using <strong>Adobe Illustrator and/or Adobe Photoshop (required)</strong></p><p>· Manage revisions, print specifications, and inventory levels</p><p>· Coordinate content approvals with HQ and internal stakeholders</p>
<p>Are you an experienced <strong>Buyer, Purchasing Specialist, or Analyst</strong> looking to take the next step in your career? Our client is seeking a <strong>Category Manager</strong> to join our clients team and lead multiple product categories within a fast-paced retail environment. This role offers the opportunity to move beyond transactional buying and into strategic category ownership—driving growth, profitability, and innovation.</p><p>You’ll leverage your retail experience and analytical skills to develop category strategies, optimize assortments, and build strong vendor partnerships. If you’re ready to influence business decisions and make a measurable impact, this is the role for you.</p><p><strong><u>Responsibilities:</u></strong></p><ul><li>Transition from tactical buying to full category ownership—developing strategies and implementing plans that align with business goals.</li><li>Create and adjust product assortments and buying strategies based on customer needs and market trends.</li><li>Use your analytical expertise to review financials, manage P& L, and translate insights into actionable strategies.</li><li>Build and maintain strong supplier partnerships to optimize pricing, terms, and profitability.</li><li>Work closely with merchandising, marketing, and operations teams to ensure category success.</li><li>Partner with teams to develop proprietary products and introduce differentiated offerings.</li></ul><p><br></p><p><br></p><p><br></p>
<p>Marketing Manager – Premium Drinkware & Lifestyle Brands</p><p>Location: East Toronto (5 days/week onsite)</p><p>Are you a results-driven and creative marketer ready to make an impact in the world of premium consumer brands? We’re seeking a Marketing Manager to lead dynamic, multi-channel campaigns for globally recognized drinkware products retailed across e-commerce and in-store. This role combines strategic leadership, hands-on campaign management, and community-building with close access to content creators and influencers.</p><p>Key Responsibilities</p><p>Campaign Leadership</p><p>Plan, execute, and optimize multi-channel marketing campaigns spanning digital, influencer, PR, and retail.</p><p>Drive in-store activations and events at flagship locations, including pop-up experiences and brand showcases.</p><p>Partner with creative agencies to deliver campaigns that are on-brand, high quality, and performance-driven.</p><p>Influencer & Creator Partnerships</p><p>Build and manage relationships with Toronto-based creators and influencers.</p><p>Oversee and elevate content across TikTok, Instagram, YouTube, and emerging platforms, tying actions directly to campaign KPIs (growth, engagement, sales).</p><p>PR & Media</p><p>Lead agency relationships and manage in-house PR outreach.</p><p>Secure earned media coverage in lifestyle, food & beverage, and design publications, integrating results into broader marketing performance.</p><p>Content & Community</p><p>Manage brand social media accounts, nurturing and growing engaged online communities.</p><p>Produce compelling content with agencies, freelancers, and internal teams; maintain a robust editorial calendar with consistent messaging.</p><p>Respond to audience feedback and monitor engagement daily.</p><p>Reporting & Measurement</p><p>Deliver clear, actionable weekly/monthly reports on campaign performance, influencer ROI, PR outcomes, and event success.</p><p>Track and analyze KPIs, including follower growth, engagement rates, media coverage, and sales contribution.</p><p>Qualifications</p><p>5–6 years’ experience in digital marketing, content marketing, social media/influencer management, and brand activations (preferably within consumer brands or retail).</p><p>Proven ability to execute high-impact campaigns and build effective influencer relationships.</p><p>Skilled in outreach, social media management, and working with creative and agency teams; PR and media experience is a strong asset.</p><p>Portfolio showcasing successful campaigns and activations.</p><p>Highly organized and data-driven, leveraging metrics for decision-making.</p><p>Excellent communicator, both written and in-person.</p><p>Mindset & Culture Fit</p><p>Creative and analytical thinker: generates big ideas and tracks results.</p><p>Entrepreneurial and agile: thrives in a fast-paced, growth-oriented environment.</p><p>Collaborative, positive, and resilient: energizes teams and builds strong relationships, drama-free.</p><p>Passion for digital and social trends, open to working with offshore global teams</p>
<p><strong>Overview</strong></p><p>Our client is launching the first AI-enabled office in their industry and is seeking a Marketing Manager who is a strong storyteller and brand builder. <strong>This is a hybrid role for a Vancouver-based client </strong>and will play a key part in shaping both internal and external marketing strategies to bring this new AI office to life. The role supports employee engagement and retention while clearly communicating what the organization does to the broader market.</p><p><br></p><p>This is a contract opportunity through March 2026, with strong potential to convert to a permanent role based on performance and business needs.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Build and own the narrative for the first AI-enabled office in the industry, translating vision into clear, engaging messaging</li><li>Develop internal marketing and communications to support employee engagement, retention, and pride in the new AI office</li><li>Establish and grow the external brand to ensure the market understands who they are, what they do, and how they help companies build</li><li>Lead website content strategy, ensuring messaging is clear, modern, and aligned with the AI-enabled vision</li><li>Own social media strategy and execution to increase awareness, credibility, and engagement</li><li>Partner with leadership to shape brand positioning and ensure consistency across all communications</li><li>Manage content creation across digital channels, including copy, visuals, and storytelling assets</li><li>Track performance and continuously refine messaging based on engagement and impact</li></ul>
<p>This is a chance to join a small, experienced group of furniture marketers in Vancouver. This company has quickly established themselves as a leader in their category, and they are expanding their team as they continue to grow.</p><p><br></p><p>In this role, you’ll be involved in the core marketing strategy and execution, related to product pricing, promotions and online merchandising. As this is a small team, you’ll have a wide scope of responsibility, and you’ll have the chance to get involved in many aspects of the business.</p><p><br></p><p>A significant part of the role will be related to marketing furniture, primarily sourced from manufacturers in Asia. You will have the opportunity to travel to visit these suppliers and attend trade shows a few times per year.</p><p><br></p><p>Another part of the role involves online merchandising, aimed primarily at US consumers. You will be setting the direction of the product mix, pricing and presentation through various online channels.</p><p><br></p><p>This is a full-time position, and includes a competitive base salary, paid vacation and extended health and dental benefits.</p><p><br></p><p>In this role, you will work primarily from your home office, and you will have periodic meetings with your colleagues in Vancouver. This role is open to individuals who are currently living in the Vancouver area.</p><p><br></p>
